28 May, 2008 | Written by Amber Naslund Leave a Comment

Brilliant Fundraising

Jennifer Leggio should have been on my team all the years I did fundraising for a living. Talk about harnessing the power of social media.

Jennifer has reached out to her network of brilliant minds to auction their brains, services, and other in the name of raising money in the fight against leukemia. She’s running a marathon as part of Team In Training and has an ambitious (but at this point, highly reachable) goal to raise $10,000. As of right now, she’s already raised $3K. Not too shabby.

It just goes to show – and remind me – how powerful it can be to have conversations. I heard about Jennifer’s efforts via Chris Brogan, and now here I am blogging about them. Which means hopefully someone else in turn will find her through me and help her cause.

Now, to check the bidding for some of those brilliant minds…