Month: August 2017

Local Branding

Checklist Items to Take Care of Before Moving into Your New Home

You’ve been pre-approved for a new mortgage, you’ve shopped for your dream home, and your offer was accepted. You’re about to close on your new home, and you could not be more excited. You’re currently making list after list of all that requires your attention, and it’s only getting longer with each passing day. Packing, tracking down movers, scheduling painters and other contractors if needed, and so much more goes onto that growing list each day, and you’ve forgotten about air purification until now. It’s imperative you do so, but so are the other items on this list of things to do before you move into your new home.

Hire Pest Control

Whether your house was empty sitting on the market for months or occupied by a lovely family in need of a new home, you’ll want to call for pest control services. It’s the only way you can be confident the bugs, pests, and other unwanted creatures that created a home in your home are handled immediately. Call now to schedule an appointment prior to moving in. It’s easier to have them come in an spray for unwanted bugs prior to moving all your belongings into the house.

Change the Locks

Now that the house is officially yours, it’s time to change the locks. You have no idea how many people have the key to your front door, so now is a good time to ensure you’re in control of that. Change all the locks in the house to be sure no one is able to let themselves in a whim. You want to at least make them work for it if they’re planning on engaging in criminal activity in your new home. That, of course, is just realtor humor.

Change the Alarm Codes

You’ll need the old codes from the previous owners, and you’ll want to change those immediately. The worst thing you can do other than allowing strangers to use their keys to walk into your home is allowing them to walk in and turn the alarm off on their own. You should make sure all codes, including the one that opens the garage, are changed the moment you move in your new home. This is your home now, and it needs to reflect that when you set the alarm.

Clean Up

Now that you own this house, hire a cleaning company to come in and make it your own. The prior owners were probably very clean people, but you want a deep clean to get their hair out of the carpets and their germs off your new toilets. A professional cleaning company can take your house from clean to spotless before you move in and call it your own.

Now is the time to check on all the things you must do before you move into your new home, and we can help you do that with this list of to-dos. It’s not always fun to add to the list, but it’s always enjoyable to cross things off the list with a sense of accomplishment.

Workplace branding pays off
Local Branding

The Importance of Workplace Branding

Workplace branding or office branding is an important yet underrated element of running a business. Basically, office branding is all about shaping the dynamics, infrastructure, and décor of an office so that it reflects the theme and values of the respective company.

Workplace branding is much more than covering your office in a certain colour or displaying the company logo everywhere. The process is all about creatively designing the office and taking every aspect that can influence the productivity into consideration.

Effective workplace branding changes the entire working environment and can have an impact on employees’ performance, beyond your expectations.

The importance of workplace branding of workplace branding

The Importance of Workplace Branding

Workplace branding is quite important for organizations operating at any operational scale. Here’s how it influences a company.

Boosts Employee Motivation and Productivity

Workplace branding can have a massive impact on employees. A working environment that is not only comfortable but also aesthetically pleasing will be conducive to a more motivated and. therefore. more productive workforce. Simple gestures like providing ergonomic furniture can show employees how important and valued they are, so it’s important when rebranding your office space you take into account the comfortability of the staff and even ask their opinions on the design.

A relaxed environment and a comfortable working experience enhance a worker’s productivity, creativity, and presence of mind. They’ll put in more effort into completing a task, resulting in greater productivity.

Encourages Loyalty in Employees

Workplace branding reinstates a strong sense of pride in the company. It makes the employees feel proud to be part of an organization that is forward thinking and impressively presented. Subsequently, it encourages loyalty towards the company. Employees will start working with more dedication and rigour due to an increased sense of ownership.

As a result, employee turnover decreases. The organization is able to retain their best employees and avoid spending on subsequent recruitment needs. This saving can be invested straight back into the business and into staff development to reward such loyalty.

Attracts More Clients

Effective workplace branding is also important from a potential client’s point of view. An office branded with the company’s culture, brand value, and theme leaves a massive positive impression on a potential client. It amplifies the company’s ethos, and when done well, an office branding that displays prestige and professionalism will entice more potential clients to do business with you.

More clients mean more business, so subsequently, workplace branding can be a good investment after all.

Standardize workplace branding into your office

How to Incorporate Branding into your Office

Obviously, workplace branding doesn’t necessarily mean that you’ll have to paint everything in the company’s theme colour. The scope of workplace branding is greater than that.

Initially, you can cover doors, fixtures, and some other pieces in the company’s theme colour. Dependent on the nature of your business you can incorporate quirky, show stopping pieces of furniture, games equipment, impressive lighting, and revolutionary electronics.

Next, you can get the company logo printed on places such as glass, the façade of the building, doors, etc. so clients know where to find you. Keeping your hopes of branding your space in mind when you’re renting a workspace in Shoreditch or its vicinity, an office that can be transformed for workplace branding should be your choice, instead of those where you aren’t really allowed to tweak the décor arrangement.

Toot your corporate horn with workplace branding

Toot Your Corporate Horn

Moving to the more important stuff, highlighting the company’s achievements through award displays, press release posters, or product displays in the building is a great example of workplace branding. You can highlight the achievements and success of the company throughout the business centre whilst also displaying areas of perceived growth and aspiration. World maps showing locations where your business currently trades and highlighting locations of interest are great examples of this.

Apart from showing clients and prospective clients that you mean business, these displays can also act as motivation for the employees and directors to achieve the future targets and objectives.You may also honour the company’s all-time best employees, directors, and the owner of the building as part of your effective workplace branding strategy.

Another brilliant method to incorporate workplace branding into your organization is to highlight the company’s moral and ethical values. It must be expressive enough to convey your organization’s corporate culture and brand value.

Workplace branding is essential, especially for a growth oriented organization. Not only does it influence the employees, but also the potential clients or business ambassadors.

For more information, click here.

Digital Branding

4 Ways to Improve Your Web Design So You Connect With Your Audience

For any business, a website plays an increasingly important role in nurturing relationships and connecting with the intended audience. It is the face of your business which helps in making a lasting impression, resulting in improved sales and business. Similarly, a poorly designed website can translate into a loss of business due to poor engagement, recognition and recall.
Thereby, the need of a professional look and engaging website is greater than ever. With cut throat competition in the digital space, your professionally designed website can help foster relations with your audience.

Characteristics of a Professionally Designed Website

Your website is an important marketing tool, allowing you to promote your business. Thus, it is extremely important to strike a balance and make it visually appealing, user friendly and functional.
A strategically designed website makes use of attractive colours, easy navigation, responsive layout, content and visual elements that allow users to lure potential clientele. However, many businesses struggle with getting all these aspect in perfect synchrony. Thereby, here are a few ways through which you can improve your web design and connect with your intended audience.

1. Plan Smartly

If you have decided to build your website, you have already made an important decision that will help your business grow. However, the next important step is to plan smartly.
Planning your web design will ensure a visually appealing and responsive site. Before you actually translate your vision into reality, start working on the sitemap. It is a wise idea to see competitors and seek inspiration. However, coming up with a unique and interesting website is the goal of the exercise.

Once you have decided the template you would follow, the next step is to ponder on the flow of content and overall usability of the site. Your primary aim is to facilitate the visitor’s experience and make it easier for them to navigate across the platform.

2. Work with a Web Design Agency

Once you have a plan in mind, the next step is to take action. The planning phase is a comprehensive exercise to help you gauge the type of website you require. Once you have successfully done that, you will need the help of a professional web design agency.

Hiring a professional web design company will make it easier for you to design a website. Such a company will work alongside your business, translating your vision into reality. Moreover, working with professionals who have in-depth experience in web designing can allow you to experiment and come up with a design that stands out.

If you’re in search of reputable web designers in the UK, you may want to look at the services offered by the web design Manchester agency Design by Day. They’ve worked with the NHS and Manchester City FC and are highly recommended. You can explore their web design services here: https://www.designbyday.co.uk/.

3. Responsive Web Design

Once you have designed your website, the next thing to look at is its responsiveness. The primary goal of any business website is to engage the audience. Thereby, having a website that is responsive on mobile and other devices can bolster engagement.

Those businesses that work on the responsiveness of their website reap greater rewards with improved visitor and conversion rates. According to Google, websites that are not mobile responsive are likely to suffer from poor search rankings.
Responsiveness is one of the primary elements of a professional website. This way, you will not only get a website that looks great but is also easy to navigate and browse on different platforms and devices.

4. Digital marketing

It is important to make your website design search engine and social media optimised to reach a broader audience. To do so, you will be required to extend your reach beyond a web designer and look into Search Engine Optimisation (SEO) and Social Media Optimisation (SMO).

SEO and SMO are important aspects of digital marketing that focuses on creating high-quality content. Your digital marketing can help you create a buzz amidst the clutter. Thereby, it is important for you to come up with a comprehensive digital media strategy to rank better on search engines and social media platforms. The primary goal is to direct people to your website which is not possible without effective and strategic digital marketing.

Bottom Line

A good and professional website design is integral for the success of your website. If your web design is attractive, you will easily be able to engage your intended audience by providing them with a pleasant and enchanting experience.

Quality design leads to a higher recognition and recall, allowing visitors to revert back when needed. By improving your website design, you can give your business a substantial boost by opening newer horizons of growth.

Let social media aid your job search
Digital Branding

How to Use Social Media to Promote Yourself for Potential Employers

Social media is now an integral part of our lives. From marketing to job hunting, everything is based around social media in this contemporary era. While you use social media for entertainment and many other purposes, you can also leverage it to promote yourself for potential employers.

As per Brighton UK, almost 91% of employers admitted that they screen prospective employees via social media.

Potential employers usually skim through prospective employees’ social media presences to get to know everything about them before hiring them.

Here’s a guide that’ll assist you with branding and marketing yourself over social media.

Stay connected iwth social media

Stay Connected with the Industry

It is essential to learn about the dynamics and developments in your industry and social media is the best way to keep yourself updated about any developments related to your trade.

Also, you should follow the organizations and bodies in the industry of your trade.

Strengthen your Social Media Presence

To promote yourself in the best possible manner, you should strengthen your presence on the most noticeable social networks including Facebook and Twitter. You should create a decent page for yourself and get it verified from the respective authorities if possible.

Moreover, another handy platform to stay connected with your professional circle and promote yourself to potential employers in LinkedIn. You can make your CV available over there, build your network and follow the industry expert to keep up with everything.

Promote via Facebook

Facebook is the largest social networking platform out there with over 1.94 million monthly active users. The social network is a great platform to market yourself and promote yourself for potential employers. You can create, develop, and join professional circles over Facebook.

Promote via Twitter

Twitter is among the largest social networks. The reason why twitter would help you promote yourself to potential employers is that it hosts a highly engaged and an extremely active community. Moreover, the presence of professionals on twitter is also higher compared to any other social networks. Not only can you follow the most influential players in your industry, but can also promote yourself via influential, inspiring and informative tweets

Promote via Instagram

Instagram has been growing at an overwhelming rate over the past few years and has emerged as a marketing platform. Considering the dynamics of this social networking platform, it has now become an extremely effective platform for marketing and promoting your brand or even yourself.

Instagram is a great platform for personal branding. You can grow your Instagram and strengthen your professional profile to possibly promote yourself for potential employers.

Let your personality shine through on social medial

Manifest your Personality

Emotional intelligence is becoming an important and widely popular concept. As the concept of EI is considered more and more important while interviewing and hiring candidates, potential employers tend to check your emotional intelligence via your personality, interests, and habits. This makes it important to promote your personal interests and personality traits on social media, for potential employers.

Personal Branding

Branding yourself is perhaps that best way to exhibit your worth to the public and increase PR. You can establish your image as a leading player in your industry through effective branding. You can buy an inexpensive domain to create your own personal website, where you can manage a blog and provide information related to your trade.

Managing a blog is actually a great idea to market yourself on higher levels, making it easier for potential employers to notice you. You can use your blog to highlight your skills, experience, and abilities.

This will increase your credibility in front of potential employers.

Use Professional Email Signatures

Using professional email signatures is a great way for professionals and corporate firm to brand themselves via emails. These modern email signatures are almost electronic business cards. You can add brief information about yourself and your profession in your e-mail signatures. This way, you can promote yourself for potential employers.

In the contemporary era, an email signature is a part of your corporate identity. To market yourself and brand yourself in the most effective manner, you can design a professionally carved, brief yet informative email signature and attach it to all relevant emails.

For more information, click here.

Digital Branding

The Morning Routine Of Successful Professionals

Do you catch the worm or chill away in the mornings?

Due to the nature of most jobs and the obvious challenges that come with them (regardless if working from home or from the office), it seems everyone has a steady morning routine they follow.

But, not all of them are honing down on their routines to make them successful.

That’s why we are sharing how some very successful professionals are setting up their mornings for success.

You will see how these professionals get into the “zone”. These are habits that they incorporate and they work for them. You just might find that they will work for you too. Read through them. Tweak them and twists them. Make your own, unique routines. Create methods that get your creative juices flowing and then do them every day.

Every weekday morning I take a time out while I’m getting ready to drink my coffee. For just 10-15 minutes I enjoy that delicious cup of caffeine and catch up on the news with some morning newsletters, like the “New York Times Morning Briefing” and “Need to Know”. It’s a little me time before the rush of the workday!

Each morning I take a moment to remind myself that today is a brand new beginning. Whatever did or didn’t happen yesterday, last week, or last month is irrelevant — these next 24 hours are mine to create. So often throughout our lives, we wish we could press a do-over button, yet fail to recognize that each sunrise is life’s natural reset button, providing a fresh start to live the life we want.

My morning routine is often a juggle between getting my 3 girls ready for school and tackling a few client tasks before we head out to the bus stop. That just means my mornings are a tad crazy. I will usually schedule social media content or paste a blog post in some of the Facebook blogger support groups I’m in. I do NOT check email first thing in the morning; I save that for after school drop-off.

I start my day by trying to sleep for as long as possible to keep my 18th-month-old son sleeping. I then get up and change his diaper and get him cleaned up and clothed for the day. We then go downstairs and proceed to feed him the food my wife has prepared. We then play a little bit. After that, I try to respond to emails from parents from the studio and do studio business. We start teaching at around 3:30 pm most evenings. We finish lessons at 8:45 pm. That is a typical day for me.

If there’s one good thing I’ve picked up ever since I joined my husband in his military lifestyle, that is definitely being as much of an early bird as one can be. I wake up at 5:00 sharp and start my day with some stretching. Having a toddler, and carrying him in my arms all the time requires I also exercize and keep my back strong. After that, my day – followed with a cup of coffee and light breakfast – can start. My kids get up and we start to tackle every day as is.

  • Lindsay Burton  of Youngbway.com explains that sometimes a slow start is best:

I’m awful at getting out of bed after the first alarm so I usually lay in bed checking my emails and scrolling through Young Broadway’s and Kids on Tour’s social media feeds. We’re mainly a news website so I try to check first thing if news broke while I was sleeping. Then once I’m a little bit more awake I get dressed, do my hair and makeup, eat breakfast, then immediately start my work day with gathering articles, photos, and videos to post.

  • Sania Siddiqui of allthingsgud.com proves that some people go against the trends:

My day starts will a shrill alarm just when the sun is about to peep out. Involuntarily, I pick my phone. Yes, I am guilty of checking the notifications first thing in the morning while my eyes are still trying to adjust the focus of ‘light and life’! I know this is not healthy and fair but so are many other things in life. Five minutes later, I become this multitasker, superwoman with magical powers to finish off umpteen chores within an unrealistic time window of 35 minutes before I send my daughter off to school. A brisk walk of five km and I come back famished. Time for a hearty breakfast and to get ready for work!

Get outside! Morning sunlight will give your daytime energy a boost (and help you fall asleep at night). Not only does it balance your circadian rhythms (a body’s natural cycle impacted by many things from hormones to proteins to the rise and fall of the sun) but exposure to sunlight prevents melatonin release, which is what tells us to “go to sleep!”. So whether you check emails, enjoy coffee, work in the garden, take a run, read a book or sit in meditation be sure to do it outdoors. Get outside daily, as soon as the sun is up, and you’ll experience more energy and clarity throughout your life.

A key element of my morning routine is to have my phone programmed to avoid interruptions –no emails, no texts, basically, airplane mode — for the first hour I am awake. This little bit of uninterrupted “space” allows me to think through my day or get ideas without being bogged down by work before I’m even out of bed.  I also enjoy using that time to connect with my family without immediately jumping into texts, emails and being disconnected from real life.

I’m at my most productive in the morning so I tend to hop out of bed early, get dressed and do hours work before breakfast. That way I already feel like I’ve broken the back of my work and can relax with a rush-free breakfast of soaked oats and a cup of tea. I like to browse through social media at this point and connect with my friends before taking a spiced tea up to my office and start tackling my emails. The rest of the morning passes in a blur of blog posts, content writing, and photo editing and it’s often 2 pm before I start thinking about lunch – and only then because my cats remind me that they want to feed too!

As soon as I get up, I start the mighty ritual of making coffee. I usually drink bulletproof coffee in the morning, then sit down to meditate for 10-15 mins. This helps me to settle my thoughts and wrap my head around the day. Then, I start journaling. My journal is not for being productive or anything like that – it’s a great therapy and helps me to unwind. Sometimes it makes me aware of an underlying issue that has bothered me and kept me back from being productive.

“I’m an early morning dude. Not by any virtue or discipline. That’s just my nature. So I like to stack my meetings as early as possible starting around 6 am. However, my best mornings are the ones I carve out the first 45 minutes or hour to write on the next thing that’s due. No social. No email. No distractions. Just writing. Starting my work day like that sets a powerful tone and I get a lot more done.”

We normally kick off the day with an espresso, we are big fans and I am not sure how we could live without it! We then go on to see all the submissions that are sent to us throughout the world and play them live, and look out for the gems! We then plan out our day engage our writing teams to get the reviews up on the site and push out as much content from unsigned artists as we can. We then touch base with our clients and start planning campaigns for that day! If you want to know more about us please check us out www.anrfactory.com

May day starts with some morning affection from my two cats with some coffee, on days I have the boys we make breakfast together and get ready for school, upon returning I generally re-heat my coffee and sit in my black chair beginning the day making Dance Attack happen with our events answering and sending out needed emails! generally hit the gym around 11 and return to continue on my day of building Dance Attack, until its time to get the boys from school!
I am most productive in the early AM. Around 4:30AM when everything is quiet I can get more work done in 30 minutes than I can for the rest of the day.
My morning routine is so important to me! I just feel a little bit off all day if it doesn’t happen. I love waking up early, drinking coffee with my husband, spending time in prayer, getting myself ready for work, and eating a healthy breakfast before getting my kids up and ready. My quiet mornings are often the most treasured hours of my day!

Never expect the routine to go perfectly. It’s not about perfection, it’s about showing up.

“With a toddler and a 3rd grader, getting them out the door so my older one can make the bus in time is often challenging. To save time in the morning, I’ll ask my oldest daughter to pick out her outfit the night before. With my youngest daughter who’s filled with toddler on-the-go energy, I sometimes have her even sleep in her next day’s clothes if I know we have to be somewhere extra early. We’ll eat a simple breakfast, and then the girls do ‘The Routine’: wash their faces, brush their teeth, and go to the bathroom if they haven’t already done so. Then it’s out the door to the bus stop. Mission accomplished!”

 

“5 AM Large Fresh brewed espresso lightly sweetened splash of heavy cream, mobile device, and ready to peer into what the world is up to today”

Mornings should be for snuggles, big breakfasts, and hot coffee. Instead, they end up with me running around like a lunatic, screaming at everyone to get dressed in a timely manner, jamming whatever I can find for breakfast down my family’s throats and hot coffee (hmm – yeah right, try ice cold coffee!) I am trying extra hard to prepare at night for the next morning. That really is key. It seems so simple but what joy it brings.

My mornings usually start at 5 AM very first thing is to get the day started and enjoy a large fresh brewed iced espresso lightly sweetened with a splash of heavy cream. Then while enjoying my drink grab my mobile device, and I am ready to peer into what the world is up to while I slept.  With the internet and social media so much happens and can be quickly ascertained.  I usually spend about an hour to an hour and a half reading through the internet, emails and social media to get my daily schedule lined up being in a  global network, as well I am mindful of time frames in different parts of the world to be sure I reach a global audience. From there I am ready to take Oliver, my Jack Russel for a nice morning walk usually about a mile or 2, this time is helpful to organize with a clear mind. Once done walking with my dog then I am ready to dig in and get into what kind of action sports news is to be delivered, whether it being news, video, featured or highlights.

“As a mom to a school-aged child and two under two, I find that teaching my oldest son responsibility is key for a smooth morning.  The night before we discuss what we are doing the next day.  I set his alarm, we pick out clothes to wear for the next day.  Then in the morning he wakes up to his alarm, gets dressed and brushes his teeth on his own.  I get myself and the babies ready for the day and we all meet in the dining room for breakfast.  I am very proud of my oldest son that he is able to do this and it helps my morning run very smooth knowing he is able to handle this part of getting ready on his own.”

“I get up about an hour before everyone else does.  That way I can have my coffee, catch up on the news or any school delays and get breakfast prepped for my husband and my oldest.  After they head out to school and work, I then work in my planner and plan out the goals/plans for the day.  I should say at least plan what I’d LIKE to get done that day.  By then my youngest is up and I get her breakfast together and get her ready to go to school.  I find if I sleep in those extra 30/60 minutes and get up when they do, my day is out of whack.”

“Although I am not a morning person, the most crucial part of my morning routine is to take a moment and give my kids a big loving squeeze before I send them off to school. Nothing makes kids happier and healthier than getting a boost of affection from their parents to start their day.”

“My alarm clock goes off at 5:30 and I snooze about 3 times to make sure I don’t fall back to sleep while saying my prayers. My children’s nanny rings the doorbell by 6 and if there’s a power cut she bangs on the door real hard. It’s time to get up. My husband gets the door for the nanny while I jump in the shower. Soon I hear the children screaming blue murder because they don’t like brushing their teeth. She’s good with them so I can concentrate on applying my “war paint”. Someone doesn’t want to eat. Someone didn’t finish their homework the night before. We’re late because I had to change my blouse again. Shoo, shoo, everyone out the door. Kisses to hubby who’s stretching out in front of his computer since he owns his business. I pull out of the gates and park right in the middle of the street because that’s where the traffic starts. It’s slow going from there till I drop off the boys and run right back into traffic on my way to work. Just a typical morning in Lagos.”

I always start my day with a written plan. There’s something “magical” about the pen meeting the paper. It creates a mental contract on which my mind focuses intently on fulfilling.
Digital Branding

Six Ways Hiring a Business Coach Can Take your Company to the Next Level

When running your own business, it is important to take advantage of every resource available to you. Business coaching is a tool that can help you run your company at a much higher level. From your top level executives down to your lower level employees, business coaches can help your organization run much more smoothly. Here are six ways hiring a business coach can take your company to the next level. 

Business coaches can help you go outside your comfort zone 

Some entrepreneurs need help expanding themselves and their personalities. Online business owners can be especially introverted due to their lack of face to face communications. This can be very detrimental to a career as a business owner. However, a business coach can help you learn communication skills that can take your personality and business to a whole new level. The Everest Academy is a great example of a team of coaching professionals that can help you get out of your comfort zone

Have someone to be accountable to 

If you have ever tried to stick to a workout routine or diet, you will know that it is much easier to stay consistent when you have someone to stay accountable to. A business coach will act as an individual who will keep you accountable during your pathway to business success. They will help you set captivating goals and check on your progress toward those goals. 

Develop more self-confidence 

As a business owner, your self-confidence is key. You will not be able to take the proper action if you are not confident in your business. Business coaches train in the art of teaching self-confidence to their clients. 

Find someone who isn’t afraid of calling you out

There are many times that you can be operating inside of a bubble as a business owner. None of your employees will want to tell you that your ideas are bad. Your friends who look up to you as an entrepreneur may always be praising your new ideas simply because they admire the fact that you run your own company. A business coach will be able to tell you if an idea is a good or bad one. They will call you out on your mistakes and help you fix them. It is good to have someone on your team who will actually give you constructive criticism. 

Increase your productivity 

A business coach will be able to help you determine where you are wasting your time. This will be key to increasing your productivity. Everyone only has a certain time during the day in which they can get their work done. If you are effectively using this time, you will be much more productive with the growth of your business. 

Finally, increase your revenues, profits, and income 

After working with a business coach for an extended period of time, you will see that your revenues, profits, and income will increase. This will help you feel more accomplished in your business and make the expansions that you need.

social media management
Digital Branding

How to Keep Your Blog Active When Disconnected from the Internet

You work hard. You work long hours and you pour your heart and soul into your blog. There are times, however, when you just need to take a break from the internet. Whether you are moving and won’t have internet service set up for a period of time, or whether you’ve decided to take that well-earned vacation, you need to have the systems set up so that your blog stays active even when you are disconnected from the internet.

The key to keeping your blog active when you will be disconnected from the internet is automation. Before you disconnect from the internet, you need to take the time to set up the systems that your blog needs to remain active whilst you are not on the internet. Most of the tools you need to stay active are available to you for little or no cost, so there is no excuse for your blog to be inactive just because you are disconnected from the internet.

 

Schedule Your Emails

You are growing your email list, right? It can be difficult to see a return on the time you spend on social media, due to your social media following mainly consisting of family and friends. For every $1 spent, email marketing supposedly generates $38 in return. On the other hand, less than half of marketers agree that social media gives them any return on investment at all.” This is why people are noticing the importance of building a following over emails.

Many people are now using high converting plugins that have a range of tools helping them to build their customers and email lists, and I would strongly advise you to join them! A great plugin available is Optinmonster, they have a range of features from polite scroll boxes to mobile specific pop-ups that focus entirely on attracting more visitors, turning them into loyal customers.

All major email service providers have automation or scheduling capabilities. Spend some time before you disconnect to plan out the content of your emails and get them scheduled. Make sure your readers see you in their inbox regularly, even if you aren’t there hitting “send” each time.

 

Schedule Your Posts

Consistency in blogging is the key to increasing your traffic and growing your following. Just because you are taking a well-deserved and hard-earned break from the internet doesn’t mean that your blog should go silent.

Take some time before your break to plan out and write your content. Create your graphics and schedule your posts to go live as they normally would if you were there at your computer. WordPress offers you the ability to write and format your posts ahead of time, and then schedule your posts to go live for a particular day and time. Take advantage of this function to maintain your posting consistency.

best-tech-blogs

Keep creating content and make sure to maintain your consistency. Taking even a short period of time off, whether you let your readers know ahead of time or not, will hurt your traffic.

 

Schedule Your Social Media Shares and Posts

As you are creating new content, you should be taking the opportunity to share those new posts across your social media channels. But do you often remember to share your older posts as well? With hundreds of millions of tweets being sent in a day and Facebook algorithms that are showing your posts to fewer and fewer people, it is unlikely that the majority of your followers saw that time you originally shared your new blog post.

Share your older blog posts repeatedly across your social media accounts. You have new followers who haven’t had a chance to see that particular part of your content yet. You never know which of your posts will speak to a group of your readers and will get shared over and over. Do not limit your chances of a viral post by only sharing your blog posts once or twice across social media.

blogging

If you are growing a community or working on increasing your visibility across social media, make sure to schedule your posts there as well. While announcing to your community that you will be disconnected is important, you can still maintain your presence online by pre-scheduling posts. Use free tools like Hootsuite or Buffer to schedule posts to your blog’s business page and any groups that you have started or manage.

If one of the ways you drive traffic to your blog is through share threads on social media, consider hiring a virtual assistant to handle those threads while you are disconnected. Your virtual assistant will be able to share your posts across different Facebook groups and will be able to properly reciprocate on your behalf, allowing your traffic to continue being directed to your blog.

Set up an Auto-Responder

You do not need to be spending time worried about your inbox while you are disconnected from the internet. Take a moment to set up an auto-responder that tells your readers who reach out to you that you will be away from the internet for a set amount of time and that you will address their questions or concerns when you get back.

 

Taking time off to disconnect does not need to be detrimental to your blog. Make the time before you disconnect to put systems into place that will allow you to remain active and show up consistently even when you are not at your computer. This will help your blog to grow even when you are unable to work on it direct

Local Branding

Make Your Home Cozy with The Right Accessories

Many homeowners want a home that is cozy but also light and modern at the same time. A cozy home is one in which everything there feels inviting and it’s easy to relax. When it comes to creating a home that is cozy in every way, the details are crucial. Properly chosen accessories can help set a mood and make any home feel full of warmth and charm. It’s a good idea to think about specific items that help create the desired end result. Using accessories such as pillows, rugs, pictures and window coverings can help the room really look delightful. Even a few small items can really make a big a difference in the overall look of the room. Look for items that feel right and have the colors you want. 

Fabric Choices 

Fabric is important. The right fabric can help set a mood. For a look that says cozy, consider using heavier fabrics. Heavier fabrics like brocade and velvet add heft and a feeling of pleasing warmth in any space. Scatter a few cushions on the sofa that you can find at ttMall homewares. Vary the size of the cushions so as to create a space for each person to relax. Fabric can also be used in other ways. A thick rug spread on the floor provides a welcome space for people to rest their feet on a cold day. Look for rugs that match the style of the cushions and the rest of the choices in the home. Each one should look just right. 

Covering Windows 

When it comes to creating a cozy room, light plays a crucial role. Look for lighting choices that help create a mood in the room. For example, placing candles on small tables can help add color and small pools of light that make the room seem romantic as well as cozy. A series of uplights can also do the same thing. Uplights help create islands of light and highlight the room’s best features. Task lighting can also do the same thing. Use smaller lights on desks and tables to help make it easy to read, sew or just cuddle up with a loved one on a rainy day. 

The Entire Home 

In order to turn any home into a showcase for cozy feeling, it’s a good idea to think about the entire contents of the hoe from the furniture to the windows to any doors. It’s easier than ever to make each part of the home a wonderfully warm retreat from the outdoors. Think about how each item makes you feel. Many homeowners instantly know that dark colors, heavily cushioned sofas and the use of soft fabrics is just right for the look they want. Accessories should harmoniously, easily, effortlessly blend in with the other details in the house to create a home that invites all kinds of cozy activities. Consider each accessory and the net result will be a beautifully, welcoming truly cozy home.