Wedding invitations are a very important part of the wedding ceremony. However, they can also bring a lot of stress. They must be designed, mailed, and RSVP cards must be collected. They announce your wedding and advise you of who will attend and what their food choices are. This can be the difference in preparing food for 100 guests or for 200 guests. The difference is a lot of expense.

Today’s bride is in a unique position. Until recent years the wedding rules of etiquette were written in stone. It was tacky and tasteless to change the standard invitations and you had to include all of the accessories. The family of the bride would be embarrassed. You would be the talk of the town and you’re standing in the community would not get off to a good start.

The modern couple knows their wedding is theirs alone. They have options past generations did not have. Invitations are being customized to match the style of the actual wedding. There is nothing wrong with using a casual design for the vineyard wedding where the groomsmen will wear jeans. You can skip the ivory paper with gold or black print and use colors. The colors should match the colors of your wedding. Like your brand, you should use the same colors on your wedding social media sites.

The wording does not have to be strictly formal. In fact, a very formal invitation to a less than formal wedding is quite confusing for your guests.

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Consider the function of the item you are working on. The invitation is to announce your wedding and ask people to join you. It should be in your style and taste and include the necessary information. If it does, then it is “right”. The RSVP card is to advise you of who will attend so you can plan. Make sure they serve their purpose and go with it.

Remember the only people that need be impressed are you and groom.

We will share with you tips from brides, printers, and others who know first hand about the challenges of wedding invitations.

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Pro Tips

  1. Theo, Development Manager of Eventrii offers this tip.
    “In our experience due to a common problem of lack of RSVP’s to invitations, we have found that giving your guests sufficient time and a simple clear channel to RSVP generates the best response. Typically, no less than 6 weeks allows your guests to make arrangements so they can attend your special day. Using Eventrii allows organizers to send well-designed invitations with a QR code that allows guests to respond at any time using their electronic device and only takes a few seconds to do. It also generates a guest list for the organizer.”
  2.  Demi Mist, creator of Beauty and The Mist gives this advice.
    “Your wedding invitations should be sent to your guests at least six weeks before the big day. This way your friends and relatives will have enough time to arrange a couple of days off work or book a hotel room if necessary. The sooner they know, the better!”
  3. DOM Barnard, of Virtuals Speech, tells us.
    “While it’s important to match the design of the invitation with your personality and wedding theme, don’t get too carried away with fancy fonts. The purpose of your invitation is to provide details of your wedding and where the guest can RSVP so make sure that your font isn’t so elaborate that it’s difficult to read what the invite actually says. It’s best to stick to a more simple font or traditional calligraphy style that everyone can easily read, and ensure that the font colour contrasts enough with the background so that the purpose of your invite is clear.”
  4. Professional, Lizzy D. Lee of DoLeeNoted.com explains money saving techniques.
    “Coming from someone who made all 291 of her wedding invitations on a budget, my best advice for DIY invitations is to create the wording template on Microsoft Word or Microsoft Powerpoint and then print them in bulk at Staples. You can bring your own cardstock to print onto, or you can use the cardstock Staples has available. I also included RSVP links on my invitations in lieu of postcards to further save on postage and printing costs, although I did include printed postcards for guests who are not as tech-savvy and aren’t as comfortable clicking a URL to RSVP.”

 

Posted by Wendy Dessler

Wendy is a super connector who helps businesses find their audience online through outreach, partnerships and networking. She frequently writes about the latest advancements in digital marketing and focuses her efforts on developing customized marketing plans depending on the industry and competition.

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