All posts by Steven Roberts

Designing your website
Digital Branding

4 Essential Tips in 2019 for Improving Your Web Design

Continuously improving your web design is important to keep your website relevant. Design can literally make or break your website, and it’s one of the most crucial phases in web development. In simpler words, you are supposed to plan it all out properly and make sure nothing goes wrong because even a single mistake in your website design can cost you a lot. You see, according to the statistics, your website’s design can make more than 30% difference in your conversions, so if you really want more and more people to click on your site and stick to it, then all you have to do is to focus on web designing.

The issue with web designing is that its trends keep changing with time. One moment it’s one thing that should matter for you, and the very next moment, what’s important changes. Keeping up with the changing trends can be difficult, but don’t worry because today we are here with some essential tips that can really come in handy for you when you are committed to improving your website design.

Maximize your internet speed

1- The Speed Of Your Site

The very first thing to fix is the speed of your site. It shouldn’t be slow at all because if it is, you’ll end up losing more audience than you can ever imagine. You need to understand once and for all that people don’t have the kind of time to stick to a website that’s too slow. If your site takes a lot of time to load, your audience will automatically shut it down and look for some other site that loads fast and responds quickly. So, don’t ever overlook this factor and make sure to do all you can to improve your site’s speed because it really does matter a lot.

2- Responsiveness

The second most important thing is the responsiveness of your site, and if it’s not responsive, you can really lose a lot of customers. This is because people nowadays use their mobile phones more to access different websites. If you won’t cater to these phone users, you’ll lose all of your following, which is the last thing on Earth that you’d want to happen. In a nutshell, if you want your site to be successful, then all you have to do is to make sure that it can open up on any device and any mobile.

3- Keep It Simple

People don’t like fancy visuals that are nothing but a distraction, and fancy visuals are no good for your website, either so you keeping it all simple can be more effective. Try finding that fine line between unique and simple and then use it on your website. A lot of people think that using shiny and glittering visuals can help them make their website more attractive, which isn’t always true. You need to keep the design as simple and unique as possible.

Content is king

4- Good Content

Good content is the most important thing of all, and you should take this very seriously. Believe it or not, if the content on your site isn’t good enough, people won’t ever come back to you, and they will probably never even look at your site again. It’s not only the people, in fact, even Google will kick you out of the search engine rankings if you don’t upload quality content. Hire a good writer, write things that really matter to you and your business and then publish it all.

Conclusion: Improving Your Web Design

These are some of the basic essential tips to follow in 2019 for improved web design. Use these tips, and we assure you that you’ll end up with a higher conversion rate than ever, and you’ll be happy with the outcome.

Check your Instagram followers
Digital Branding

5 Ways To Check if Your Instagram Followers are Fake

Let’s face it. The “likes” on Facebook and “followers” on Instagram can be very deceiving. You, like many businesses, buy followers from someone. You, as a business, trust them to provide you legit and authentic accounts, but you have to be careful. There are some people who will charge you hundreds of dollars deceiving you with bots and fake accounts. This is a serious issue, and for a business owner or an influencer, this matters a lot because you clearly aren’t paying all that money for some fake likes and follows.

Yes, it’s a smart thing to buy followers from someone because if you don’t, it will take you years to establish yourself on Instagram. But as said earlier, fake likes and fake followers are the last things on Earth that you want because even your users can now identify if there’s something fishy with your followers’ figures on your profile.

Speaking of which, today, we are going to jot down some of the best ways to check if your Instagram followers are fake. Do take notes because this really can help you identify if someone selling you followers, is trying to make a fool out of you.

Are Your Instagram Followers For Real?

Are your Instagram followers real?

1- The Hide And Seek

The best technique is the hide and seek technique in which if a bot account follows you, you have to follow it back, and if it doesn’t approve your request, it will become clear that it’s just a bot. Bot accounts take full advantage of the fact that one can make his account private on Instagram. This makes snooping on them very difficult for other people, but well with this technique, you can figure things out a little.

2- Empty Accounts

Most bot accounts and fake accounts have nothing in them. No profile picture, no posts, and no information. These accounts only exist for one purpose, and that is to follow the command of software whenever it says to like or follow another account. In short, an account that has nothing on it is a big red flag that it’s a bot.

3- Use An Online Checker

People are smart now, and where there’s a problem, there’s a solution too. You can do a fake follower check on Instagram, and you’ll have all the results right on your screen. There are a lot of online sites and apps available on the Play Store that allows users to identify fake followers of an Instagram account real quick. So yes, you can opt for this if you want to check the real following of your account.

4- Look At The Followers One By One

You paid the guy, your followers increased by thousands, and you are very happy with the figure. But wait, did you check these followers individually? If not, then head to your profile and check those “increased” followers. If these accounts are blank, empty with no profile picture, and no activity, then know that it’s a bot or a fake account.

Don't follow bots

5- Peep The Numbers

Another obvious way to tell if an account is a bot or not is to check its followers. Yes, you read that right! If an account has followings in hundreds and thousands but has little to no content published, it’s clear that it’s a bot account and that you have been fooled by the person who sold you followers, likes, and comments. Again, you can conduct an Instagram fake followers check here to ensure that those extra followers you got are some fake and bot accounts.

Conclusion

These are some of the best ways to check if your Instagram followers are fake. Use these tips, and you’ll know the number of real people who are following you and liking your product.

Bat removal tips
Local Branding

Bat Removal In Grand Rapids

Grand Rapids is a city of constant economic expansion. With no signs of slowing down, Grand Rapids continues to grow and add to its stock of homes, businesses, and other buildings. However, as the city soars to new heights, local bat species have less room to spread their wings. In constant search for safe shelter, bats are now turning to residential and commercial properties for vacant space to settle down. This has created an expanded need for professional bat removal.

Bat Trapping Troubles

Bats are intelligent creatures, but they often can’t tell the difference between n building where they are unwelcome and an underground cave. Once bats enter your home or business, they can quickly roost, reproduce, and start to raise their young. Typically, a multitude of bats gather in the same roost to spend maternity season in a safe and contained colony. Unfortunately, this means that your infestation can double within just a few months.

Although bats can bring devastating damage to your building, there are severe consequences for dealing with them on your own. Multiple bat species are state- endangered and protected by Michigan law, which means unlicensed removal is prohibited. Unless you seek professional wildlife management for your bat infestation, you’re at risk of violating the law while putting wild animals in harm’s way.

Dangers of DIY Bat Removal

Removing bats and moving on from their mess takes time and careful cleanup, and one false step anywhere in the process could cause severe damage. For example, conducting a faulty exclusion could accidentally trap bats within a confined space and fatally injure them inside your home or business—leaving behind a foul odor that could potentially attract even more animals. Likewise, mishandling bat guano could cause airborne spores to spread disease and severe infection. Some of the most common contagions spread by bats include:

● Histoplasmosis – an infectious disease that can cause symptoms ranging from fever to fatality
● Rabies – which requires immediate medical attention to remedy severe symptoms

To limit the risk of infection to you or your residents, tenants, guests, and pets, the exclusion of bats from your home or business should only be attempted by professional pest removers.

Hangings bats in their natural habitat

Signals of a Bat Infestation

A bat infestation isn’t always obvious. However, there are a few signs that definitely indicate an issue. Although you won’t be able to narrow down the exact species, here are some warning signals to tell if your pest problem is the result of bat behavior.

● Visible bat feces in piles of thin, black pellets
● Bat sightings near your property around dusk or dawn
● Grease marks near entry points, or on walls, ceilings, and floors
● Rustling and squeaking noises during late hours
● Sights or strong smells of urine

If the above signs are present in your building, contact expert pest removal services immediately to survey your space, understand the details of your wildlife issue, and quickly get started on a humane solution to carefully guide your property from removal to restoration.

Grand Rapids Bat Removal and Prevention

If bats are getting comfortable in your Grand Rapids property, the team of trained pest removal technicians at Critter Control® of Grand Rapids can control your bat problem and create a system that keeps your property in prime condition while still ensuring the safety of protected bats. Starting with your first inspection, the source of your infestation will be determined and a systematic approach will be designed to alleviate your bat problems. Then, local and state wildlife laws will be consulted to ensure a humane and regulated removal. Finally, all entryways will be sealed, interior spaces sanitized, and any damage to your attic and insulation will be restored.

Choose your vape juice
Local Branding

How To Choose The Best Vape Juice

Right now, a massive number of people are shifting from smoking cigarettes to vaping, and it’s all quite justified because, first of all, vaping is a healthier option. Second of all, there are plenty of flavors of vape juice available in the market, so people get to enjoy a variety of flavors instead of sticking to the tobacco one.

It’s great to have so much variety of flavors, but at the same time, for the new vapers, it can be quite overwhelming to pick one. But don’t worry because if you are also new to vaping, then we are here to guide you. Today in this article, we are going to jot down some of the best tips that can help you choose the best vape juice that suits your taste buds.

Do take notes, especially if you want your first vaping experience to be extraordinary!

What flavor do you want?

1- Research Brands of Vape Juice

There are several brands out there with the best e-juice flavors, and this is the tricky part because you are supposed to do some extensive research on all these brands before making a final move. In this case, the internet can be your best friend because, with just a single click, you can have access to all the best vaping brands around you. So, do use Google, take your time, and pick out what others consider some of the best brands and then study them one by one.

2- Reviews

Online reviews have a lot to say about different products and brands. Again, you can use the internet in this regard and first search for the best brands with the best vape juices and then read what people have to say about these brands. The best part is that with the help of these reviews, you can even figure out the best flavor that’s offered by a brand.

3- Coupons

You’d love to save some money on your favorite e-juice, right? Well, if yes, then the wiser thing to do is to search for online coupon codes first. All you have to do is to type on Google “Ejuice vapor coupon code” and you’ll have all the results right on your screen. Yes, you read that right! These codes can really save you some money, so do try this technique.

4- Your Taste

The most important thing that matters is your taste, and what flavor would you like in an e-juice? Do you want to try the apple flavor? Are you a big fan of berries? Or do you want something similar to your cigarettes? You are supposed to identify your needs and your taste requirements first and then buy an e-juice. There are several flavors available in the market, and if you don’t know what you like, things can get really confusing for you, and if you don’t want that, then work on your taste first!

Many flavors an nicotine levels

5- Nicotine Levels

This is the most critical thing to consider while buying a vape juice. If you are trying to quit cigarettes, then make sure to opt for the e-juice that comes with lesser nicotine levels. But if you haven’t ever smoked a cigarette, then buy the juice that comes with no nicotine in it as it’s a safer option. This is something you should talk about with a vaping pro and then make a purchase decision.

Conclusion

These are the tips you need to consider before choosing the best vape juice. Use all the tips that we have mentioned, and we can bet on the fact that you will land on a quality e-juice that tastes really good. Now make a purchase and let us know what you think about vaping and the e-juice that you picked.

Buy an affordable office chair
Personal Branding

What To Consider When Choosing an Affordable Office Chair

It wouldn’t be wrong to say that a chair is one of the most important things in an office and this is because that chair is the one thing where you have to spend the rest of your day. In simpler words, you and your employees all will be spending more than half of the day sitting in a chair in a position that already adds a lot of stress on the structure of the spine. Now with all that stress on your back, you don’t want to make things worse for yourself, right? Well, if not, then this article is a must-read for you. Today we are going to jot down the basics that you need to consider when choosing the right ergonomic office chair.

It’s imperative to have an ergonomic office chair that supports good posture and keeps your lower back as stress-free as possible. There are several types of ergonomic office chairs available in the market, but not all types can be comfortable and suitable for all people. This is the reason why you should always do proper research, check out sites like officechairist.com, and then make a final purchase decision without any rush.

Speaking of purchasing an office chair, here are the things that you need to consider in this regard.

Tips For Choosing an Affordable Office Chair

1- Comfort

The very first thing is, of course, comfort. If you are comfortable in a chair and if you know it’s not hurting your posture, then you shouldn’t give it a second thought and just purchase it. People have this misconception that the more expensive a chair is, the more comfortable it will be. You need to forget the price tag for a while and first check the comfort. Sit in the chair and get up once you know that “this is the one”!

White office chairs

2- Material

Even chairs are made up of different materials, and usually, people opt for the leather ones, but if you don’t like the sound and feel of leather, no worries because you can always opt for some other material and for some other chair. Believe it or not, the material matters a lot, and it also should be of high quality if you want the chair to last longer with you. You see, sometimes the comfort level is excellent, and the posture maintained is great too, but the quality of material used to make the chair is so poor that it starts wearing. This is the reason why you should opt for high-quality material so that the chair is durable and worth your money.

3- Seat Height

The next is the height of the seat. Your seat should be easily adjustable so that even if someone else comes and sits on it, he or she can adjust the height of the seat accordingly. The best seat height that works for most people lies between 16 to 21 inches off the floor. So, if you don’t know much about the heights and the adjustments, then just opt for the measurement we just gave.

Conclusion

These are some of the main things that you need to consider before buying an office chair. Consider the tips we gave and of course, make a budget first. These chairs vary a lot in prices, so it’s better to have a budget and then follow it during the purchase. Again, never opt for the chairs that are too pricey because the price is just a figure, and people can easily fool you with expensive tags and low-quality chairs. Check the comfort first and then buy the chair!

Puzzle solving tips
Personal Branding

Top 5 Puzzle Solving Tips For Beginners

There’s no doubt that computer games are great and playing them brings immense joy, but there are people in the world who would prefer solving a puzzle instead of playing Fortnite or Pubg. Yes, you read that right, and right now if you are here, chances are that you are also one of those people who love the feeling of accomplishment when you solve a puzzle.

Speaking of solving puzzles, sometimes these puzzles are so tricky that they can easily confuse you and it can take you hours to solve a simple puzzle just because you are stuck in one place. If this happens to you quite often and if you really don’t want to waste all those hours being stuck at your puzzle, then stick with us till the end of this article.

Today we are here with five of the best and the most effective puzzle-solving tips for beginners that will come in handy to you in all the puzzles and mystery games.

5 Great Puzzle Solving Tips

Rubic's cube - can you solve it?

1- Come Up With A Plan For Puzzle Solving

Before taking a whole one wide stab at the puzzle, stop for a while and just analyze the puzzle and think of a good strategy to solve it. It’s obvious that no one strategy can work for you in all the puzzles, so always first analyze the puzzle you want to solve and then think of a good strategy that can create a win-win situation for you. Without a plan, it will be very difficult for you to solve the puzzle and complete it in the first place.

2- Don’t Overthink

The moment you start overthinking, you lose, and even the easiest of all puzzles will start confusing you. Also, always know that when you start overthinking and if a puzzle confuses you a lot, the first thing you need to do is to think of a very advanced mathematics strategy to solve it. Trust us on this one as we have seen a lot of people using some really complicated formulas to solve different puzzles so do try this too.

Find patterns for your puzzle

3- Look For Patterns

Remember what we said about analyzing the puzzle first? Well, that’s exactly what you need to do to figure out patterns. Sometimes there are proper repeating patterns in the puzzles, and all you have to do is to find out those patterns. You also need to start moving the pieces because that’s when you’ll be able to figure out the pattern. The more pieces you put into position, the easier the puzzle gets.

4- Work Backwards

If you have ever played maze puzzles in your childhood, you probably already know what we are talking about here. All you need to do is to work backward and then try solving a puzzle. We’ll be honest with you on this one that it’s all about stopping for a while and analyzing all the pieces that you have in front of you. In the “work backward” technique, you need to see the end of the puzzle and then start from there.

Don't give up on your puzzle

5- Don’t Give Up

There’s no such puzzle that’s “impossible”. The truth is that all the puzzles can be solved and it’s all about you not giving up. Take some rest in between, relax your brain but don’t give up no matter what. Believe it or not, puzzle-solving can increase your productivity and creativity, which is something everyone wishes for. So, stay consistent with your efforts, and we assure you that you will get that joy from the feeling of accomplishment. All you have to do is to be patient with the puzzle and calm your brain down.

 About The Author:

Rebecca Zamolo is a social star and entertainer who is best known for her comedic videos on her self-titled YouTube channel, which recently surpassed 7 million subscribers. She is also one-half of Matt & Rebecca YouTube channel alongside her husband. Rebecca regularly produces challenge videos, puzzle and game videos, and 24-hour challenge videos. She is also known as the inventor of the gamemaster.

Crisis management
Digital Branding

Handling Of Crisis Management

In your company, a crisis is an event or circumstance that alters the regular dynamics of business processes. Appearing unexpectedly, crises can come from both internal and external factors. Industrial or occupational accidents, strikes, problems in customer service, product failures, or policy changes might produce internal crises, while changing economic policies, social changes, or natural phenomena outside the control of the organization might upset a company as well and require crisis management.

Such moments of difficulty are natural in any company, and it is important to understand how to identify a crisis in your company. Before a negative event upsets the normal flow of business, becomes public, and threatens to harm the brand, it is time to activate crisis management techniques before the crisis calls into question the image of the company in front of consumers.

An administrator should know that no matter how bad the situation is, it can always get worse. By applying such proactive techniques, the company does not destabilize after that event.

One of the first questions that usually arise is: “Should you speak or remain silent about the situation?” Poorly conducted communication in times of crisis, with misconceived statements, will enhance what is already ruined, but choosing to keep quiet is usually not an option in crisis management. If the company doesn’t speak out about something that is obviously happening, journalists can write whatever they want.

Crises can destabilize your business

Employ Crisis Management Techniques

When Is The Best Time To Act?

When situations arise that break down the normal functioning of the organization, it is time to immediately proceed to implement business crisis management tips such as those offered at www.PR360.com to develop strategies.

Once the importance of having excellent business crisis management strategies is understood, the next step is to design your plan. Given this, several questions may arise, such as: what factors should you consider? What should you do first? Who makes decisions? What resources do you need?

The management of business crises includes all the actions or measures taken to address the different scenarios to be presented at three different moments along a timeline:

  • The pre-crisis or prevention stage
  • The crisis
  • The post-crisis or recovery stage

Pre-crisis is the most crucial stage because all possible risk scenarios are projected here. You should analyze your strengths, opportunities, weaknesses, and threats. This will develop strategies, that is, a Pr 360 Business Crisis Management Plan.

In this first stage, Pr360 should follow the following steps:

Evaluation And Identification:

It is recommended to audit possible known risks. An activity or production process can perform risk analysis by conversion-based PR Agency. It is also feasible to conduct drills and exercises with different scenarios.

Meet crises head on

Crisis Committee:

After identifying the risks, you need to assemble a committee chaired by the top executives of the organization and composed of those responsible for the areas involved. The makeup of the committee signals that you are serious about addressing the problems and ensures that the committee has the authority to develop policies to handle them.

Prepare the Business Crisis Management Plan:

After completing the previous steps, a strategic plan is drawn up. This must contain a description of all the processes and the risks identified, and instructions and procedures to follow to address each emergency.

Apply The Plan:

After the pre-crisis stage, and once the corresponding plan has been developed, you will have a tool with defined strategies to deal with any emergency, with specific specifications for each moment of its development.

Measure plan effectiveness

Measure The Effectiveness Of Your Business Crisis Plan:

Crises are seldom solitary events. To be better prepared for the future, your plan should contain mechanisms to measure the effectiveness of your actions. If you properly manage the crisis, you will be in better shape to identify and respond to future disruptions that are a part of running a business.

Legal BrandingLocal Branding

5 Inexpensive Ways to Market Your Business

Every business owner is always looking for two things: growing their business and saving money. It would be great if everyone simply came in and gave volunteer hours or 100 million people suddenly decided that they needed to buy your products.

Marketers are always trying to make sure they are at the top of their game and looking for new ways to improve their brand. Tactics are changing constantly and what may work one month isn’t going to work the next.

While you may never receive Shark Tank like exposure either, there are surefire ways where you can successfully grow and market your business without breaking the bank.

Social Media

Social media is king these days. People get their news from social media, communicate with one another and use their profiles to promote businesses and products.

The good news for you is that creating a social media page is 100% free. There’s no subscription service, up-front payment or money you have to commit. Making your business’ social media page is quite easy.

Now, you can do paid promotions for your business which are much cheaper than traditional advertising. With social media, you’ll want to make sure you’re consistently updating your page. That could be with photos, news on sales or links to your company’s website.

Just remember to keep it updated and fresh, so people won’t be trying to figure out if you’re still in business or not.

Networking

It’s a tale as old as time, but word of mouth and old-fashioned networking can do wonders for your business. You never know if that person at the convention, your neighbor or your friend’s cousin can help you or vice versa.

You don’t have to be that person who is whipping out their business card at every single minute, passing it around and making sure everyone knows who you are. You can be the kind and the cordial person who isn’t afraid to talk about themselves, up to a certain point.

Cross-Promotions

There are plenty of businesses out there who are direct competitors and others who can simply go together. Don’t you think the CEOs of Peanut Butter and Jelly love working together?

In all seriousness, cross-promotions are a great way to promote your business while helping others. If you run a tour business, you can put your information in local restaurants while you let them print their information in your tour packet.

Look for other business and workplaces that can offer you a symbiotic relationship. It also helps to have plenty of referrals out there as well!

Direct Emailing

Making a newsletter is a simple way to keep your customers involved in what is going on with any sales or promotions.

Just have customers give you their email address upon purchase or completion of services and voila! You’ve just found a surefire way to keep in contact with your customers for as long as you want.

Whether you may your newsletter weekly or monthly, make sure you’re consistent so you have constant feedback and outreach with existing customers and maybe even reach some new ones.

Giveaways

You’d be hard-pressed to find anyone that would turn down something that was being given to them for free. That’s why you can offer put on various promotions and giveaways with your business.

You can do it through social media or your storefront. Have people like, comment and share your latest announcement to enter into a drawing. You could be doing a buy one, get one free with your store.

Pass out items at trade shows or conventions to have your name and logo circulating out there as much as possible.

Local Media

If you’re local, one of the ways to easily promote yourself is through local media. That can be a radio, TV or the newspaper. Local news is always looking for a story, and you can all and ask them to talk about your business.

It’s an easy way to not only talk about yourself but to make sure your business is being put in front of hundreds of eyes or ears. You don’t have to go on a blazing media trail, but just having something out there will help people become aware of what you’re doing and how they can reach you.

SEO trends in 2019
Digital Branding

5 Trends You NEED To Know About To Do SEO In 2019

If you’re just starting out with SEO it can be easy to get confused by the overload of information you can find on the internet. We’ve all been there, don’t worry. But everyone has to start somewhere, so why not start with something you know will work? If you’re just starting to get into SEO, there are some important things to know before you get started so you´re not stuck with outdated SEO tactics.

We sat down as a team and talked about the things that have changed over the course of 2019, what’s worked, and what hasn’t, and came up with a set of things you need to know if you’re going to be doing SEO for your website. For each of these topics, I could easily write an essay (and maybe I will!), but for now they’re a fantastic starting place if you’re looking to get really good at SEO in 2019.

Mobilize for mobile

1. Optimize For Mobile First For Great SEO In 2019

The mobile revolution is upon us, with Google leading the way. With a recent update to the search ranking system, Google now ranks websites based on their mobile versions first. This means that if your website isn’t ready for mobile users, your rankings overall are going to suffer.

With more people using mobile search than ever before (a whopping 57% of all web traffic!) there’s no reason not to optimize your website for mobile. In fact, these days it’s non-negotiable. If you want to rank well, you need to be catering to mobile users. The best way to start thinking about mobile-first is to consider your users. If you’re looking for something on your mobile phone, chances are you’ll want to get the information you’re looking for fast, without too much scrolling, zooming, or effort involved. Keep this in mind when you’re designing your website and you’ll already be a step ahead of most people

2. Write For Humans, Optimize For Search Engines

While having a lot of fresh content is important, if you’re not writing it for your audience specifically you may as well not be writing at all. In 2019, it’s not enough to just be writing content for keywords. Your blog articles, webpages, and all your other content has to be relevant to your users and their needs. Write your articles for people first, and focus on creating high-quality content that provides real value.

This kind of content is great for more than rankings. Leveraging top-tier content can get you links from other sites, influencers, and can land you opportunities for guest posting and outreach if you play your cards right.

To sum it all up: Write your content for people first. Optimize it for SEO second.

Do the first and the other often comes naturally, but a good balance of both will get you the best results.

3. Page Speed

Sometimes all your page might need a little TLC in the speed department. Meaning the speed your page loads at, and the speed at which people can find the information they’re looking for have to be quick. With the rise of mobile, people’s attention spans have been dropping. And with the freedom of choice the internet gives you, you’ve not got much time before your website visitors jump ship and visit the next site down the list. Your competitors.

Your website needs to be fast, with a load speed of under 5 seconds to stay competitive. Any longer and people start getting bored waiting and will close your site just to keep things moving. There are a dozen ways to increase the speed at which your page loads, but a lot of it comes down to optimizing images, code, and any website plugins you might have. Optimizing for page speed is integral to ranking well on SEO in 2019 and is a core ranking factor.

Write for your readers

4. Think Like Your Users For Best SEO In 2019

While picking the right keywords for your website is always important, 2019 has shaped up to be the year of search intent. It’s not enough anymore to just find effective keywords that lead traffic to your site. You need to know what your users are searching for when they type something specific, and create your website and webpages to best answer their questions, and meet their needs.

Google takes into account bounce rates (how many users immediately leave a web page after clicking), page dwell time (how long a user spends on a page), content depth and length, along with a bunch of other factors when ranking pages. Understanding exactly what your visitors are looking for and tailoring your content and offerings to best answer those questions and searches goes a long way to ranking high on Google. If your SEO agency is not implementing these changes, please speak to them right away.

Google voice search

5. Jump On The Voice Search Bandwagon

If you’ve done any SEO stuff over the last year. there’s no way you haven’t heard someone talk about Voice Search. And if by some miracle you’ve missed it, then you need to get on board and implement it into your SEO strategy right now. If what’s happening right now indicates anything, it’s that voice search is about to flip SEO upside down.

In 2017, Comscore predicted that 50% of all searches would be made by voice in 2020. Current statistics show that 41% of adults use voice search at least once a day, making the 50% prediction extremely achievable.

With more and more people using voice search every day, the landscape for SEO is changing to one that relies more on being able to hit the top 3 results on a search term, and securing a featured snippet for your page.

With more and more people using voice search every day, your SEO efforts need to be focused on reaching the top 3 results for a search term and securing a featured snippet for your page. The way Google Assistant and Google Home currently conduct voice search is by reading out either the most relevant of the top 3 results, or the featured snippets. This snippet is part of a webpage that gets displayed at the top of the search rankings, making it a holy grail of SEO even if you’re not looking to rank specifically for voice search.

If you voice searched “what is the best dog”, Google would read out this list.

Ranking this high for voice search isn’t easy. It requires time, effort, and incredible, quality content. People tend to use longer questions and more conversational queries when searching by voice. And just like traditional searches, you’ve got to understand how user search intent will affect search terms and what your website is ranking for. You’ve got to answer your user’s questions as thoroughly as possible, and in the way that’s most relevant to their search term and intent. If you thought the quality of web content was getting crazy good now, stick around because things are going to get even better.

If you’re looking to improve your SEO and rank better in 2019, these tips from Digital Agency Melbourne (Xugar) will point you in the right path. Looking for more advanced tips? Check out Xugar for more quality content just like this.

This Post Was Submitted By Qurban Shah From https://techpin.com/

Build your Instagram account
Digital Branding

How To Get Your First 10,000 Followers On Instagram

If you are planning to use the online world for your business then building a community on flagship social media platforms is highly imperative. And it just happens so, Instagram is the giant in the world of online marketing. Most of the well-established marketers and influencers will tell you that the first 10,000 followers on Instagram are the hardest to get. It’s because you are entering this world as a newbie, where people are yet to recognize you and your offerings. Getting more followers on Instagram is about getting to know the game, playing the game and then making your own rules. The game is getting interactions and engagements and knowing which content to post at what times.

If you are finding this a bit overwhelming, then don’t worry. You are not alone! Fortunately, we have lined up some best ways to reach your dream 10k figure, in the minimum amount of time.

Get  Followers On Instagram

Food blog phoot

1. Finding the right content

The hardest part in your journey to success on Instagram is probably the first step. To get 10,000 followers on Instagram you need to know what type of content you want to produce and which theme to follow. You need to form your own identity, one that aligns with your product or service and the expectations of your audience. Generally speaking, humorous content or inspirational quotes attract almost all types of audience. They are great to get yourself started on Instagram. Put yourself in the shoes of your followers determine which type of content they would like or how they would like to be reached. Pictures, images, and illustrations attract the eye way more than plain text.

Finally, think of how you will get your new followers. Which type of hashtags you should use so that you will appear more in search results? Focus on quality more than quantity. With so much competition on Instagram nowadays, you need to do something out of the ordinary to get attention.

2. Make your followers feel special

Your followers are everything for you. Without them your business is nothing. So, you have to treat them with respect. Respond to comments, provide support, answer queries, and engage in personal chats to form a loyal user base. Developing a specific count on your number of followers means nothing. Even if you have not so significant number of loyal followers, it will benefit you a lot more. You don’t want those superficial comments or reactions, but you want them to engage with your content. And ultimately, they would end up buying your product or service.

Build interactions

3. Set timely goals

Having a standard or preset goal for you to check your progress with can be of great help. It helps you decide if your ideas or techniques are working or not. Your goals can be simple. For example, you want to achieve 500 followers in a month and get 100 engagements too. If you fall short then you would know you have to try something different. Checking your progress can regularly can prove very helpful on your road to gain 10,000 followers on Instagram.

4. Work with other influencers or marketers

If you want to get recognition in the market you need to engage with other brands. Interaction or partnering with other brands allows you to become visible to a bigger audience. Not only their followers but many other will be find and even engage with your content. You can also get much-needed ideas and creative advice from these brands and influencers as well.

Always use hashtags

5. ALWAYS use hashtags

Set your own custom hashtag and use it with your every post and story. Also use popular hashtags similar to your niche and as many of them. For searching any content on social media, hashtags are the way to go. So, you can only imagine the kind of exposure you would get through using them. If you don’t know which hashtags to use, just use the search option on Instagram. You will easily find which hashtags are popular and even get new ideas about your content.

6. Keep track of your Instagram Insights

Instagram Insights is a very convenient free tool that allows you to keep track of your audience, engagements etc. It will help you identify your audience by age, gender and location and their online times as well. You will also know engagements and interactions on each post and story. It is too good a tool to be free, so you should take advantage of it.

Join Instagram groups

7. Learn from Instagram Engagement Groups

There are many groups on Instagram that give you ideas and techniques to get more engagements on your account. They can valuable advice to grow your account and increase your followers. Most of them are free to join and are very helpful/

8. Call your followers to contribute

As a brand, you would want your followers to give reviews and share their experience. You can have them post pictures with your product. You can also ask them to contribute photos of their food if you are into food blogging. It depends upon your niche, but don’t forget to include call-for-action in your content.

Follow us on Instagram

9. Embed Instagram links in your blog posts

By embedding Instagram link to your stories, feed, or a certain post on your webpage, you are doing yourself a favor. You are likely to get some viewers on your Instagram account and some of them may stick around and become customers,.

This Post Submitted By Qurban Shah From http://techshur.com/