Many people spend more than 2 hours on social media platforms every day. Considering Instagram, there are 1 billion monthly active users on the platform. These statistics and numbers are quite thought-provoking when it comes to the promotion of your brand on social media platforms, especially Instagram. To make the promotion of your brand on Instagram more successful, you can use the available top Instagram tools to facilitate all your tasks.
There are many Instagram tools that you can use. Choosing the right tool can influence your Instagram marketing strategies and the efficiency of your time and efforts. As many Instagram tools are either free or have a reasonable price, it is their functionality that makes the difference.
Why Is Using Instagram Marketing Tools Important?
Instagram is a photo-centered social platform that can drive business growth to a large extent. So, it is not like the past when people only wanted to see their friends’ moments, some delicious food pictures, beautiful natural landscapes, etc. on their feed. Nowadays, more than 200 million users visit one business profile each day. Therefore, it is important that you use Instagram to promote your brand image and products or services.
To better manage your business Instagram account, Instagram marketing tools can be a great contribution. They can schedule your posts for a later time to be posted, suggest hashtags, or give you the analytics of your performance on Instagram. They can also help you increase your follower base and better engage your audience. Taken as a whole, you can automate your Instagram tasks and get the most of your Instagram account just by using Instagram marketing tools. Not to mention that using Instagram marketing tools is a great way to save time.
Download Branding Resources Guide
Building a brand starts by having the right tools and advice. Download our top 10 essential tools and resources to kick-start your branding.
What Are the Top Instagram Tools to Promote Your Brand?
Now that we have known the importance of using Instagram marketing tools, it is time to learn about the best Instagram tools.
Direct Messages or DMs on Instagram are great for generating more leads and customers. Using DMpro as an automated DM tool, you can both facilitate and accelerate your DM marketing on Instagram. The tool automates all your DM-related tasks. In addition, you can send bulk DMs or get notified whenever you receive a DM by Email.
Here are the features of DMpro:
- Automating outbound DMs
- Sending automated DM responses
- Sending bulk DMs to your contacts
- Sending and receiving DMs via Email
If you have a realtor business, using Realtormate as your Instagram marketing tool is the smartest move. You can get a lot of relevant content designs with this Instagram tool for realtors which is great for accelerating your content creation. Moreover, you can create a content plan for your Instagram posting. Furthermore, you can use Realtormate as a growth manager to generate 400-500 new, AI-targeted followers and leads each month.
Here are the features of Realtormate:
- Posting designs for Instagram real estate agencies
- Creating a content plan
- Growing your followers and leads
AiSchedul is an Instagram marketing tool that used to have Instagram post scheduling as its main goal. You can create your post on the platform and set a time and date for it to be shared at that particular time.
Then, it evolved through time and added more services in addition to being an Instagram scheduler. For instance, you can add multiple hashtags by entering the main keyword of your post. You can also repost the best content related to your niche. Moreover, there is a calendar with international events that you can see the best trending posts and get an idea for your own content for that event. Furthermore, you can monitor your mentions too.
Here are the features of AiSchedul:
- Scheduling your Instagram post for a later time
- Choosing multiple hashtags
- Reposting trending content
- Creating ideas for international events through the calendar
- Monitoring mentions
Perhaps the most attractive tools for Instagram are the ones for the growth of your Instagram account. Increasing your Instagram followers can add a lot to the credit of your business. However, many tools stopped functioning as Instagram banned all bot activities on its platform.
New tools like AiGrow can grow your follower base organically. It means that thanks to this Instagram growth service, you will increase the number of your followers with real users. There are packages that you can choose based on your budget and needs.
Here are the features of AiGrow:
- Increasing your follower base organically
First and foremost, Later started its service as an Instagram post scheduling tool. It has updated itself to more services through time and is now an effective Instagram marketing tool. Using Later, you can create your Instagram posts and schedule them for later. There is also a calendar that helps you keep track of important international events.
Here are the features of Later:
- Easy scheduling of Instagram posts
- Budget-friendly plans
- Unlimited data download
You can post on Instagram easier than before using Hootsuite as a scheduling tool. You can post any type of content directly from the platform of Hootsuite. However, Hootsuite does not just help you with posting and scheduling. It also helps you to answer the comments of your posts or check your post from the platform itself.
Here are the features of Hootsuite:
- Creating content for your posts and stories
- Scheduling of your posts
- Monitoring Instagram activities
- Searching for trending hashtags
- Analysis of your Instagram performance
Iconosquare is another Instagram marketing tool that you can choose for managing your Instagram account. What it actually does is to do with the analysis of your Instagram performance. The data that is driven from this tool can help you plan a better Instagram marketing strategy to create more engagement and better results. In addition, you can schedule your posts for a time and date to be posted. You can also monitor your Instagram activities from mentions to comments.
Here are the features of Iconosquare:
- Analyzing your Instagram performance
- Hashtag tracking
- Instagram influential profile spotting
Buffer is perhaps one of the oldest Instagram marketing tools for post scheduling. You can schedule your Instagram posts in advance and queue your content for a particular date and time.
Here are the features of Buffer:
- Scheduling your Instagram posts
- Scheduling and posting your content based on a calendar
Instagram is a popular social media platform with many features that have made it an easy-to-use platform for almost any generation. To get your business high up on Instagram and expect more customers, you should outsource some of your Instagram tasks to the best available Instagram tools that we have just introduced above. Wish you the best of luck!
I am Parichehr Parsi, a born writer, and a freelance copywriter in the fields of travel, fashion, and Instagram marketing. I currently write for SocialPros and online magazines in Italy and I love reading, writing, and researching. Find me on LinkedIn!