Tag: Legal branding

Legal Branding

Exactly How to Create Custom Badges Online

on June 8, 2021

Are you planning to host a school event or business meeting?  You can create custom badges for your school with a school photo, for your business with your company logo and tagline, and personal photos for social events.  With https://www.makebadges.com.au/, you can create badges with just a click of a button. You can follow these steps to make custom badges online.

Step 1: Choose a Badge Design Template

The first thing is to go to “badge design defaults” and choose the shape you want to use. It is necessary to select a shape that resembles your logo. Additionally, find a design template that speaks about the theme and mood of the occasion.

Step 2: Add Text

Add text to describe the theme of the context behind the badge. Be it for membership, award-winning, academic achievement, or employee appreciation.

Step 3: Choose your Font

Badges are displayed in various sizes, so you should pick an easy-to-read, clear font to pass the message quickly. Select a font that properly represents the occasion. It may be for completing a training course, membership, or any other event.

Step 4: Match Logo and Color

To keep the logo attractive and straightforward, you need to add your logo and color themes that match your brand. Go to the “Elements” tab to color to reflect your brand image. Besides, you can use the color wheel tool to re-color an icon to bring the right hue. You can also use a specific hexode to get your brand colors that are right for the badge.

Step 5: Upload your Photos and Background

If you want the badge to have a photo, you can easily add it to your card design—no need to taking photos and resizing them to paste on the badge. You only need to upload an image from any JPG, SVG, or PNG file from your computer. You only need to drag and drop the image to where you want it to be on the badge.

With the help of the upload feature, you can add your background to your design. It will make your badge reflect your brand.

Step 6: Download and Print

Once you are done with customizing, download, and save your badge as a PDF, JPG, and PNG, you can also make high-quality prints with Canva Print. It allows you to open and edit the project in the future when you need to.

Tips for Choosing Custom Badges Online

Here are some tips that you should consider when selecting a custom badge online:

  • Size

One crucial factor to consider when choosing a custom badge is size. You should decide the badge to consider depending on the information it should contain. Ensure the badge size is not that tiny to be recognized and too big to look absurd.

  • Appropriate Font Size

Most people tend to create custom badges with small font sizes. This tends to prevent people from talking and hindering efficient networking. Ensure you get a custom badge with a font size that meets your needs. It should also hold lengthy names.

  • Great Background

Using the wrong background makes the badge ineffective as it makes the text unreadable. Avoid backgrounds with multiple colors or patterns because they cause distractions. Also, choose contrasting colors that bring out the intended purpose.

Conclusion

Badges make people stand out from a crowd and mark achievements. With makebadges.com.au/, you can create fantastic badges to share and download in minutes.

Legal Branding

Keep These Essentials in Your Briefcase at All Times

on May 11, 2021

What do you keep in your briefcase? Does it change from day to day? Does it depend on what’s on your schedule? Do you make changes when you’re traveling?

There is no shortage of briefcase essentials, but remember this: no two people are the same.

For instance, if you’re a traveling salesperson, you won’t have the same items in your briefcase as someone who works from home a few days per week.

There’s no right or wrong answer as to what you should keep in your briefcase. It depends largely on your job, personal requirements, and professional requirements.

With all of that in mind, let’s check out some of the essentials you should consider adding to your briefcase in the near future:

  1. Pain medication

This isn’t to say that you’ll use pain medication every day of the week. In fact, you may never use it. That being said, you want to make sure that you have it available if the situation calls for it.

For example, if you find yourself traveling for the day and begin to suffer from lower back pain, it’s nice to know that you have the medication you need to find relief. 

  1. Topical CBD oil

The popularity of CBD products is on the rise. If you’ve yet to learn more about topical CBD oil, now’s the time to do so.

Sticking with the example above, rubbing CBD oil onto your lower back can help reduce or eliminate your pain. 

A bottle of topical CBD oil will not take up a lot of space in your briefcase. You’ll feel better about yourself when you always have this nearby. 

  1. Pen and paper

Even though you rely heavily on your smartphone, it never hurts to have a pen and paper nearby. 

Maybe you want to jot down notes while you’re flying. Or perhaps you need a piece of paper because your phone has died.

You don’t need to overdo it. In most cases, a single pen and a few sheets of paper are more than enough. 

  1. Reading material

There will be times when you have nothing to do but read. And when those times arise, it’s nice to know that you have plenty of reading material in your briefcase.

This can be anything from an ebook that you printed out to an industry trade magazine.

There’s no shortage of reading material out there. Add to your collection regularly and rotate through it as necessary. 

  1. Healthy snacks

There’s a difference between snacks and healthy snacks. The word healthy is key here, as eating poorly can impact your ability to maintain your energy, think clearly, and make it through your day.

For instance, it’s better to eat a banana than a chocolate bar. 

Tip: load up your briefcase with healthy snacks that have a long shelf life. This way, you don’t have to change these out on a daily basis. 

Frequently asked questions

As noted above, you can keep whatever you want in your briefcase. There are no rules that you need to follow. 

As you attempt to put together a briefcase that gives you peace of mind, here are some of the most common questions to address:

  • How much space do you have in your briefcase?
  • Is there anything you can remove to make more space for the essentials?
  • Is it time to upgrade your briefcase? 
  • How often should you review the contents of your briefcase?
  • Do you need to change the contents of your briefcase based on your schedule for the day?

Don’t shy away from these questions or any others that come to light. 

Final thoughts on packing your briefcase

It doesn’t matter if you already have a briefcase or you’re comparing some of the better models on the market, there will come a day when you need to decide which essentials to include in it.

Once you have all the essentials in your briefcase, it’s time to put your packing to the test. As days turn to weeks, ask yourself if there’s anything you need to change.

What do you keep in your briefcase? When was the last time you thought about this?

Brand tor law firm
Legal Branding

The Beginner’s Guide to Branding Your Law Firm

on February 1, 2019

Nowadays, there are many law firm managing partners as well as owners who think of themselves as attorneys first. Such people also recognize themselves as a business. This is because they think that they have to bring in new clients and revenue in order to keep the firm successful. A business is an act of putting efforts to increase the profits of your firm. These efforts include how you hire the right person in your firm, how you set the prices of your services, how you maintain expenses as well as revenues and how you handle the administrative tasks. By considering all this, you think of your firm as a business but you do not consider your firm a BRAND!

Branding Your Law Firm

Now the question arises here what is a brand. A brand is an impression that you generally make on the people who come into contact with your firm in any way. It is, in fact, a consistent as well as a distinct point-of-view that helps the potential clients to understand what your firm is really about. In fact, most of the lawyers do not think they need branding, they do not know how to do it, or they do not even know what it is or what it means but they still struggle with branding. Always keep in mind that the size of your firm, practice areas as well as the locations do not describe your brand. They are actually the things that truly reflect your firm. So, you have to put some efforts and make a strong branding strategy that can compel a potential client to pick up the phone and call you. In this article, we have got you covered with the beginner’s guide to branding your law firm. You can also take the services of a criminal defense attorney in this regard.

Build your brand concept

Build a Brand Concept

The first and foremost step to branding your law firm is to write a brand statement. A brand statement is just like a mission statement where you have to add a short explanation of who you are and whom you serve. Moreover, you have to keep one or two of the most important adjectives in your brand statement that describe your approach. The law firms who focus on a brand statement have a deep and realistic understanding of who they are and who their clients are. For writing a brand statement and building a brand concept, try to use your questionnaire as it can help you do this.

Humanize your brand

Make your Brand Human

It means that your brand should have a voice and a sense of humor. It should create a community and marketing in such a way that resonates with people so that they feel comfortable and actually want to talk to you. This is a fact that people always want to connect with people. They want to interact with small to medium and solo law firms where interactions and legal services are more personal in nature. So, always try to make your brand human.

What us your firm;s branding elementList Your Firm’s Branding Element

The next step is to list every branding element which is a touchpoint, visual as well as auditory that can influence how a person feels about your firm. This includes a logo, billboard ad, social media properties, client reviews and much more. Evaluate how closely each branding element adheres to your brand standards.

Conclusion

These days, most of the attorneys think that there is no place for branding in the law. They think that everything has to be serious, stuffy and sterile but do remember that branding your law firm helps you stand out and helps people remember you!