Category: Digital Branding

Digital Branding

Focus on server optimization to make web pages open faster

To improve your website performance for gaining mileage in SEO, you must pay apt attention to website speed. How fast the web pages open soon upon clicking the link is what usually people refer to as website speed. It is normal for website owners to face issues with website speed and they must be ready to identify the reasons for slow speed and address the issues on a war footing. From themes to plugins and all other integrations done on the website can impact website speed and you must monitor it carefully to find out the factors that hinder speed and take corrective action.

Better SEO for speedy websites

Providing the best user experience is the goal of any website for which you need speedy websites. Users expect to have a smooth and seamless browsing experience which is only possible when the website speed is good enough to open pages fast. Search engines too are ready to walk the extra mile for providing an unforgettable experience to users but must depend on the performance of websites to accomplish it. Therefore, it is not surprising that page speed which plays a vital role in ensuring the better user experience is now a ranking factor for Google. Whether you want to please users or want to do well in earning high ranks in search results, either way, you have no option but to create and maintain a speedy website that both users and search engines would love.

Page Speed is linked to Conversion rates and revenue

Page speed or website speed has a direct relation to conversion rates and impacts SEO performance which is another reason why you can never afford to take it lightly. Users expect any web page to open within 2-3 seconds of clicking and the longer it takes more frustrated they become. The audience has very little patience to bear with the delay and would abandon the site if it does not open almost immediately. It increases the bounce rate which is counterproductive for SEO as Google treats it as a negative point when deciding about ranking. On the other hand, fast opening websites delight users who spend more time on sites and enhances the possibilities for conversion. In addition, page speed impacts quality score of sites and even the ad campaigns.

Look at an example to understand the impact of site speed on the revenue earning capabilities of websites. Ads generate a revenue stream for websites and studies have shown that mobile sites that load within 5 seconds earn twice the ad revenue earned by mobile sites that take 19 seconds to open.

In this article, we will discuss how to make websites speedier by looking beyond websites.

The target to achieve

Website speed does not depend on the website properties alone, but many extraneous factors like web hosting server speed affect the page opening time. However, before you decide on an action plan, it is necessary to set a goal first. For all practical purposes, WordPress websites have all elements built into it that can support faster page opening time under 2 seconds. However, it depends on the selection of the right WordPress themes because all themes are not conducive for creating high-speed websites. Users too would be happy if a page opens in 2 seconds is what the professionals of a reputed Sydney SEO Agency feel. Google, of course, might not be too pleased with this target because it has set a mark of 200 milliseconds for page opening time.

The components of page load time

Page loading time is the time elapsed between users clicking on a link and opening of a web page. For a web page to open, the tapping on a smartphone or clicking the mouse sends a command to the server that processes the information and serves the page to users. At the front end, we can see the mouse and computer or any mobile device while at the back end is the hosting server that remains invisible. A number of operations happen in sequence from the time of clicking until the page becomes visible. Therefore, the page loading time is the cumulative time taken to perform all the actions that begin at the front end and terminate with the server.

Focus on the server

Focusing on the server to ensure that it not only supports the inbuilt website speed but also helps to enhance it is a more practical approach to ensure speedy website. Understanding the optimization process deployed by the server should help to devise a plan for optimizing the resources for supporting higher website speed. The server performance depends on the time it takes to display an HTML page and keeping it under a second assures good website speed.

Causes for sluggish server

Although many reasons can slow down server speed, the main contributors are inefficient coding and bottlenecks in the delivery system. Addressing the two areas can help to improve server speed thereby ensuring that it does not hinder or slow down the inbuilt speed of websites. Proper coding of the server not only supports the website speed but also improve it. Server optimization has its limitations, and for further improvement, it may be necessary to opt for speedier servers.

Page caching

Extracting data or information from the database, placing it on templates and finally serving it – this is the modus operandi of servers. The server efficiency and the power of code determine the time it takes to display data. To save time by cutting down on the repetitive process for every query, it is advisable to use the technique of page caching that creates the page once only and keeps serving it as many times the query keeps surfacing. It saves the time to display pages thereby ensuring that users can see the page as soon as they request for it.

Only when you optimize the website for higher speed than you should turn to optimize the server, for which you must work together with the web hosting company.

Digital Branding

Strategies that can be rewarding enough for small budget SEO

SEO is for all sizes and types of businesses including those that comprise of one or two-person teams. This is true because it is possible to create effective SEO campaigns that suit all kinds of budget. Small businesses with limited financial resources can implement SEO in their own way which is the reason why local SEO is growing at a fast pace.  Apparently, it might seem overwhelming to think about managing your SEO goals on a small budget but with numerous options at your disposal, selecting the right strategies that are easy to implement yet provide considerable returns are within your reach. Here you will find a few SEO strategies that should give a quick and easy start to your SEO campaign under the guidance of Vision Smash local SEO Company.

Aim for mobile SEO

Since mobile-friendliness of websites is a ranking factor, it is imperative that you must optimize for mobile devices which enhances the outreach too. Mobile friendly websites perform better in search rankings, and with Google’s mobile-first indexing breaking into the scene there is no choice but to optimize websites for mobile users. Mobile optimization is not at all difficult, and neither is it costly.

Give emphasis to local citations

Small businesses with local interests must create a strong local presence to gain maximum visibility. Investing in different aspects of local SEO thus makes good sense. An easy way to increase the visibility of your website is to make it easily found against searches by depending on local citations. Getting your business listed on directories like Yelp is an effective means of bringing your business in front of searchers who want to make some immediate purchases. Similarly, Google My Business is a platform that helps all kinds of businesses with enhanced visibility.

Have a sitemap

Search engine spiders or bots should be able to crawl websites conveniently or else it results in traffic drop. Crawlability errors can damage SEO prospects, and you must take care of it from the beginning by addressing issues related to it. Create a sitemap for your website which is not at all difficult, and it ensures that search bots can crawl all the pages for better indexing to make it more visible to search engines when presenting search results. WordPress websites have an automated system for generating sitemaps which make things very easy.

Create metadata that earn more clicks

 URL, Title and Meta descriptions which comprise the metadata are very important elements of optimization that you should never ignore. You can do it on your own to get better results. The easiest way is to include the target keyword in the Title. Next, pay attention to Meta descriptions which are crispy snippets that appear in search results and give an idea about the website contents. It can compel viewers to click on the website. Lastly, get your URL structure right by taking advantage of the increased characters that have now gone up to 320 from 160.

All the above needs little money and more expertise and skills which makes it attractive for low-cost SEO.

Digital Branding

Ecommerce Trends: Looking Towards 2019

Image via Pixabay

According to Statista, 46 percent of internet users bought products or goods from a mobile seller or ecommerce business.

It can be difficult to determine due to nuances in the industry, by according to Shopify, the definition of ecommerce largely refers to the online sales of goods and services, sometimes from large sellers and other times from individuals.

The number of sellers is surely going to increase in the upcoming years as the market grows and more and more sellers move into the digital space, as suggested by an expert Magento development company. In the past few years, we have seen a lot of evolution in ecommerce practices, and we’re still witnessing some of the more important, market influencing changes take place and effect the way ecommerce participants buy and sell.

Starting from an increased use of internet shopping to the entrance of augmented reality as a legitimate product, ecommerce has changed and grown, and will continue to do. Looking forward to 2019, there are a number of things to expect in the new year.

 

A Blending of Ecommerce & Physical Commerce

A major thing that will change in 2019 is the experience of shopping online. Purchasing things from an online seller and in a physical store are two very different experiences. That being said, the way ecommerce is progressing, both of these experiences will be nearly identical in regard to visual experience and convenience.

In a brick-and-mortar store, a human assistant helps you find the right products after a conversation about your taste and preferences. What could happen in the upcoming years is when you enter into an ecommerce site, a virtual assistant suggests and guide you by asking various questions. Whether it be through text or a live video chat feature, virtual assistants will make the purchase more realistic, and purchase decisions will be better.

 

Augmented Reality Comes into Play

A big part of the virtual experience will be augmented reality, or AR. Augmented Reality is one biggest trends in ecommerce, and it is likely to grow in 2019.

AR helps buyers to choose products by creating an environment where buying can be more realistic. Makeup giant Sephora uses augmented reality to allow customers to try different makeup looks, and take pictures with the outfit they’re planning to match to the look.

Lenskart, an Indian eCommerce platform for eyewear,  allows users to try out hundreds of frames in 3D. AR allows users to capture the shape of their face, and create a virtual face, so the customer can try out different frames.

Likewise, Amazon and IKEA are two developing giants in the ecommerce space, and they too are moving towards a greater use of AR. Amazon lets you try out multiple products or appliances with an AR app, so you can make an informed purchase. IKEA is utilizing a new app called IKEA Place that uses AR to allows potential customers to try out furniture and accessories before buying.

Here, buyers will get the exact idea about the product. You no longer have to imagine how this sofa would look in my living room, you can actually see it with your own eyes. AR has already made a great progress up till now, and it is definitely one of the game-changing ecommerce trends in 2019.

As trends in ecommerce for 2019 point to a more realistic buying experience, virtual assistance and AR are looking to make the online, at-home shopping experience feel as close to brick and mortar store experience as possible.

The few shortcomings of ecommerce shopping are disappearing as the months go on and technology continues to advance. The most exciting thing about the ecommerce market is that many of the most influential advancements come without notice, meaning the best yet to come in 2019 might not even be fully in our radar.

The one thing that is guaranteed is that ecommerce will continue to be an influential economic influence across the globe!

Digital Branding

Social Enterprise for Organizations

Social enterprise addresses a range of challenges that organizations often face including environmental, cultural and social issues, and offers a number of benefits.

When an organization uses social enterprise a number of benefits can occur, including financial independence, the ability to reach the organization’s goals, becoming more attractive to beneficiaries wishing to donate to the organization and improved growth. According to Weisbrod (1998), the benefits of social enterprise improve the organization’s use of their traditional sources of funding like charitable donations and government grants effectively.

What Does Sam Rye Say About Social Enterprise?

Same Rye is the Co-Founder of Wellington’s Collaboration Cafe and states that social enterprise allows self-governing through independence and freedom through entrepreneurship. You can learn more about Sam Rye’s social enterprise and the benefits that it offers on YouTube.

Financial Independence

One of the main benefits that social enterprise offers is the ability to gain financial independence and sustainability. Typically, organizations that address environmental, social and cultural challenges are non-profit organizations. These organizations have relied on government grants and charitable donations in order to fund their activities.

Relying on these contributions and grants means that the organization does not control the amount of funding that they receive. Factors outside of their control like changes in government regulations and laws, competition and economic conditions affect the number of grants available and the number of donations that they will receive.

Social enterprise allows organizations to have funding that is under their control. This funding comes from business profits, which can be used to supplement or replace government grants and charitable donations.

The Auckland-based Chinese New Settlers Services Trust appropriates business activity funds to supplement the other types of funding that they receive.

Growing the Services and Scope of Services to the Community

Traditional organizational funding via grants and donations make it difficult for an organization to expand their services. The additional finances from a business allow the organization to use the funds to offer new services that cannot be funded with the donations and grants that they have received. These funds also allow them to invest in additional services and increase the scope of their organization. Smith, Cronley and Barr (2012) state that social enterprise helps organizations make their finances go further.

Business Offers Innovative Ideas to Achieve the Organization’s Mission

Social enterprise also allows organizations to explore new and innovative ways to reach their goals and achieve their mission. For example, the organizations could hire people with disabilities or provide loans at discounted rates for businesses that are environmentally friendly or align with the organization’s mission.

The Inside Out Project, located in Wellington, employs individuals suffering from learning disabilities. These individuals offer pet care or other odd jobs. This gives the individuals an opportunity to develop their skills and connect with their community in a way that they would never have been able to otherwise.

Social Enterprise Can Impact How the Organization is Perceived by Employees and Donors

Social enterprise can impact what others think about the organization, including the organization’s staff and its donors. For example, donors who have a business mindset may view the organization’s business activities to achieve the organization’s social mission as a positive thing. The characteristics of developing such missions may increase the organization’s donors’ willingness to support the organization because they know their donations will go further.

If you want to read more about this subject then take a look at the growth of social enterprise in Australia. It will also shed light on the benefits and reasons for growth of this business model.

Digital Branding

The Definitive List Of The Best Blogs To Follow In 2019

No matter what stage of life you’re at, good blogs are the ones that are always going to inspire you to do and try something new. Whether you’re a student, have a full-time job, or a freelancer, some blogs out there are just too inspirational. You feel the itch and your imagination goes to the sky. And, all of a sudden, here you are, with this idea in your head and you have to try it out. Since we are listening to your needs and share passions for all these inspirational blogs, we’ve made the list of incredible blogs to follow, for the year 2019! So sit down, enjoy your cup of coffee and let’s dive in!

1) Roadmap Planner

The Roadmap is essentially reliable guidance on how to steadily keep your strategic course and never deviate from it. It gives you a structural visualization of the starting point, your objectives, and steps that should be carried out to successfully reach goals.

2) Webnexs

Webnexs is a technology-based solution provider, specializing in UI/UX designs, development, marketing, Mobile applications, and web scripts. They are into IOT, AI, M2M, POS and other script developments. They target themselves as a technology company which has been providing solutions to the problems their customers face by capitalizing the technologies. We also provide e-commerce development on Magento and other robust e-commerce platforms. Our team of certified developers shares best practices, technical tricks, tutorials, tips and resources for building a thriving business.

3) Conferize

At Backstage Conferize, they like events because meeting new people, creating things together and inspiring each other is what moves the world forward. Anyone with a good idea should have an easy way to turn it into an event.

That’s why they share some inspiration and no-nonsense how-tos with everyone who wants to gather a crowd, to make it count and keep it real.

4) VONIGO

Their mission is to help service companies improve efficiency, increase revenue, and better serve your clients. It all started with founding and running service companies of their own and searching for an online platform to help run their businesses. They founded Vonigo with a simple mission. To help service business owners build efficient and profitable companies.

5) Raj Softech Solutions

Raj Softech Solutions was founded in the year 2014 by a young and aspirant entrepreneur. This company was started with the vision to “Emphasize and Empower the Digital Assets of every individual’s and companies“. Raj Softech Solutions is one of the renowned service providers with a view of delivering quality IT services to all levels of businesses and individuals. They offer services including Search Engine Optimization (SEO) Services, Social Media Optimization (SMO) Services, Search Engine Marketing (SEM) Services, Content Marketing, and Writing Services.

6) HFB Advertising

HFB Advertising’s blog is about advertising design services and strategies that help businesses reach their goals. They help small businesses and corporations with full service, custom, affordable advertising design services that include logo design, web design, graphic design, online advertising, direct marketing, digital marketing, SEO, printing, marketing materials and more.

7) Orana Creative

Orana Velarde, the founder of Orana Creative, is visual Strategist and Designer. After a few years of being asked for help in visual content creation, Orana decided it was time to offer her services to bloggers that needed that creative help that she could offer. Tapping into her design and art upbringing, taking professional online courses and having her mom as professional graphic design mentor, she founded Orana Creative.

8) Wonder Krish

Wonder Krish was launched on 25 December 2017 by Mr. Almesh Hajong, Media Manager by profession and a passionate blogger by hobby.

Due to its unique and quality contents, within a very short span of time Wonder Krish has become one of the top blogs for providing tips & tricks for BlogSpot and WordPress users, providing tips on digital marketing, SEO, and guides small business owners for improving their business using digital and online technologies.

9) Savvycom

Savvycom is in the business of digital innovation and building world-beating apps are their business. Their ultimate mission is to optimize business performance for clients through scalable and robust solutions. Savvycom, founded by a team of four passionate software engineers, is Vietnam’s leading software development company. During nearly 10 years of development, Savvycom has been constantly striving to complete the mission of delivering powerful products whether they’re a mobile application or web-based application development, enterprise management solutions or Cloud & DevOps services.

10) Astute Copy Blogging

Astute Copy Blogging is dedicated to helping bloggers blog better and make money blogging. At Astute Copy Blogging, we show you how to get more readers, become an authority in your niche, make a living from passive income, and get the attention you deserve. Astute Copy Blogging is led by Pedro Okoro, a professional Blogger, List-grow Strategist and recovering Attorney.

11) Grade ONEderful

Grade ONEderful is a blog for primary teachers. I share tons of free resources and printables for K-3 teachers, including book reviews and related activities, games, art ideas, and even blogger tutorials!

12) Commercial Construction & Renovation

Commercial Construction & Renovation’ is a bi-monthly publication that covers the design, construction and facilities operations of the major commercial construction segments, including retail, hospitality, restaurant, education, healthcare and more.

13) SBmade.com

SBmade.com is one of the most popular websites in the world. We also include New Data Of Technology and some other important information on the site.

14) Serpstat

Serpstat is the all-in-one SEO platform. On our blog dedicated to Digital Marketing, we cover topics about SEO, PPC, Marketing, and Analytics. Here you can find useful tips and tricks, how-to and up-to-date news.

15) James Hubbard’s SEO Blog

James Hubbard is a technical SEO specialist with many years’ experience working client-side and agency-side in digital marketing. James recently returned to freelancing and has just launched a new blog focused on providing useful content around the SEO audit process. His long list of audit tools has been referenced across the web and we hear that he is planning a new long-form guide to the audit checklist process.

16) nuBranch Media

nuBranch Media is a digital marketing agency with a focus on helping small business owners improve their digital footprint. Our blog covers a wide spectrum of topics relating to web design, SEO and pay per click advertising.

17) Susan Greene Copywriter

Susan Greene specializes in writing copy, and she is a freelance copywriter and marketing consultant for over 20 years. Based in Orlando, Florida, but works with companies all over the U.S. and the world in all types of industries.  She is a straight shooter who can quickly zero in on your needs and provide affordable winning solutions. She has the proven experience to write compelling copy for any application: websites, brochures, sales letters and more.  If it needs words, you need a professional copywriter.

18) Robust Tech House

RobustTechHouse, a company by MMPS Technologies Pte Ltd, is a development house based in Singapore and Vietnam, providing web, mobile app, chatbot, and blockchain development. We provide services across the entire development process from UI/UX design, integration, coding to deployment. With our in-depth experience and domain expertise, we can add substantial value and offer solutions to clients ranging from start-ups to large scale companies.

19) The Prepper Journal

The Prepper Journal is a daily survival blog devoted to a wide variety of preparedness, survival, self-reliance and personal defense topics for readers who want to protect themselves and their family from seen and unseen disasters in our future. The Prepper Journal was started in January of 2013, with the goal of helping people become more prepared for life’s curve-balls.

20) Rags To Niches

Ragstoniches.com is dedicated to helping others make and save money online. We review money making/saving Apps, survey panels and various make money online opportunities. We also have tutorial posts including SEO tips, affiliate marketing and blogging advice for beginners.

21) NVBOTS

In November 2017, New Valence Robotics® (NVBOTS) was acquired by Cincinnati Incorporated (CI).  CI was founded in 1898 as the Cincinnati Shaper Company. The company is a global technology leader in manufacturing laser cutting systems, press brakes, shears, powdered metal presses, and additive manufacturing machines. The company is based out of a 500,000-square-foot plant on a 300-acre site in Harrison, OH.

22) FHMatch

FHMatch focuses on the importance of bringing consumers free access to professionals and removing the everyday frustration of locating qualified fitness, health and wellness professionals in their area. Giving consumers a voice to connect with professionals and providing a place for professionals to showcase their skills on a significant, credible and reliable platform.

23) Destination Luxury

Destination Luxury is an industry leader in the luxury sector, bringing the latest in hospitality, tech, design, lifestyle and more to a new audience of luxury fans hungry for the latest news and content in the art of living well. Our goal is to showcase the most sumptuous locales, capture the grandeur of good living, exclusive events, and the most evocative individuals, in alluring, poignant, and inspiring features.

24) Newszii

Newszii finds news that can tickle your funny bones! News that can stimulate your senses! They explore the Web to create and curate mind-blowing photos and stories for you! Read more quality and entertainment stories on their website.

25) Creative Mindscape

Creative Mindscape is a digital marketing strategy and full-service consultancy. Our blog covers all aspects of digital marketing as we believe that marketing to a tech-savvy audience today is a unique endeavor for every individual business. A set methodology or digital strategy doesn’t work as an off-the-shelf solution. So we provide insights via our blog that aim to help businesses of all shapes and sizes connect with genuine audiences who are actively looking for their help.

26) OnlineRockersHub

OnlineRockersHub is a blog by Nirmal Kumar, where he helps you by sharing Blogging Tips, Search Engine Optimization, WordPress Tutorials, Affiliate Marketing Tips, Google Adsense and Social Media Tips. Nirmal Kumar has been blogging since 2015 and has good knowledge and exposure to all these areas. So, watch out for these unique tips and guidelines at https://www.onlinerockershub.com.

27) Omghowto

Founded in 2015, OMGHOWTO is a technology site where we will bring a greater how-to site to the Internet with content that’s understandable for regular users. We also seek to present Fresh News, useful Tips&Tricks that modern technology users will appreciate.

28) The GreenRope

The GreenRope Business Blog focuses on sales, marketing, and customer service strategies and technology. You will find best practices for implementing and managing a CRM, tips for setting up successful marketing automation, how to use technology to align your departments and much more.

29) SEO Content Hero

At https://seocontenthero.com you can get high-quality website content at unbeatable pricing. The service is run by an efficient team of people who have a deep knowledge of SEO and Digital marketing.

30) 60 Second Marketer

The 60 Second Marketer is a marketing blog run by internationally recognized author, speaker, and CEO Jamie Turner. The website offers insider tips and techniques to readers from around the globe and includes posts from some of the world’s leading authorities on marketing, branding, social media, and digital media. The 60 Second Marketer has been visited by more than 2 million people from more than 160 countries and has been providing content to readers and viewers for over a decade.

31) Outgrow

Outgrow is an interactive marketing platform that lets marketers and digital agencies create quizzes, calculators, and assessments to boost their marketing efforts. Their tools help companies generate new leads, increase their social footprint and engage their customers. There have been numerous examples of Outgrow customers getting up to 50% conversions using calculators and quizzes! Companies such as TAG Livros, MuleSoft and Radius use Outgrow to generate viral traffic and increase high-quality leads and conversions.

32) AltusHost

AltusHost has been providing quality Web Hosting services since 2008. One of AltusHost’s main goals is to provide top-notch managed web hosting services by doing it with the best customer experience and reasonable pricing rates. AltusHost focuses mainly on uptime and client satisfaction, with the fastest servers on the market and an equally efficient Support team. A unique aspect of AltusHost can be seen in the high level of support that is guaranteed with all the plans we offer to clients worldwide.

33) Red Kite SEO

At Red Kite SEO, you will find helpful information in their blog for gaining better online visibility for local businesses. In Red Kite SEO’s blog, it gives insight and advice on GMB listings, local search engine optimization, and local marketing. Red Kite SEO is headed by Pete Hogg a digital marketing consultant who specializes in local SEO. You will find more details at https://redkiteseo.co.uk/blog
 

34) Rutter Networking Technologies

Rutter Networking Technologies, Inc. is a leading provider of end-to-end technology solutions in the Northeast and a top Boston IT services company. We provide implementation, configuration, management, advanced support and sales for top technology manufacturers. Core solutions and services include Enterprise Security, Virtualization & Storage, Directory & Messaging, Networking Infrastructure, Monitoring & Management, and Extended Support Services.

35) Virtual Project Consulting

Virtual Project Consulting has been serving existing and aspiring project managers for the past 10 years through recommending project management resources relating to Events, PM training, PM software, PM products, and services.  On the Blog, you will find practical advice on project processes, tools, and tips based on best practices to deliver your business projects successfully. As a contribution to knowledge sharing, the Founder, Linky van der Merwe, collects and shares project success stories from experienced project practitioners in a way that is relevant project Lessons Learned for future use.

36) Ladder

Ladder’s blog is the treasure trove of directly actionable growth/marketing content. No fluff content – just expert insights, strategic theory, and tactical “how to’s”. It’s no surprise they’ve been featured on Forbes, Hubspot, Inc., Entrepreneur, Mashable and more. One of the reasons Ladder stands out is their level of transparency. They share real numbers, real strategy, and real experiments (in both their blog and their free public tactic database).

37) Templatic

Templatic is a company that specializes in creating business solutions in the form of WordPress themes. With 8 years under their belt, they’re one of the oldest companies in the business and have helped thousands in creating their dream website. Their goal is to make the process of creating a website easy, straightforward and affordable, and the same mindset is applied to their latest themes as well.

38) Dragon Social

Dragon Social is a Chinese Social Media Marketing agency in China, offering Weibo and WeChat marketing services. With a diverse international team, they help global businesses expand to China.

39) The Online Technology

The Online Technology is your TechNews website. We provide you with the latest news and analysis of emerging cryptocurrencies, technology trends, important software, hardware, and gadgets.

40) Cocoonfxmedia

SEO experts, Cocoonfxmedia Ltd based in Lichfield Staffordshire has developed search engine optimization processes with a proven methodology to help websites achieve the highest possible positions with all the top search engines: Google, Yahoo, Bing. By using a mixture of SEO practices.

41) Mechanics Hub

Mechanics Hub is North America’s largest specialty recruiter for diesel machinery professionals, related trade professionals and the companies that employ them. They focus solely on the recruitment of diesel machinery professionals including diesel mechanics, heavy equipment technicians, parts/service staff and shop managers, across multiple industries including transportation & logistics, construction, mining, forestry, agriculture, power generation and more.

42) Inkit

Inkit is the fastest, easiest way to connect with online customers in the offline world. Inkit plays well with the apps and CRM you use every day. With industry leaders like HubSpot, Braze and Iterable, you’ll have everything you need to succeed. Save time and effort by letting Inkit automate your direct mail campaigns, track their conversions, and bring offline customers back online.

43) Cincopa

Cincopa helps businesses, marketers and online publishers succeed with the power of video and media. Founded in 2006 with the mission of providing business with the advanced capabilities to Market, Teach and Engage through the use of video, images, and audio, company at their core lies the spirit of a startup. Over the years they have been successful in developing and providing the most advanced enterprise media hosting solutions for a variety of industries and verticals including Governmental organizations, Learning institutions and Media companies such as Pfizer, Euronews, Salvation Army, Dell, CNN, US State Dept and Worldpay.

44) Vajra Blog

We at Vajra Global pride at being one of the foremost thought leaders in the field of digital marketing. We cater to clients from all sectors by understanding their products and services and connecting with the right audience. We strive to build businesses with core inbound marketing methodologies. Effective Lead Generation, Creative Content Strategy, Exemplary Graphic Designing, Customized Website Designing and Development, Compelling Social Media Strategy and Marketing, Professional LinkedIn Marketing and Makeover services are a few of our strengths. Keeping the customer at the central focus, we build efficient strategies to deliver the best results for our clients. As a leading HubSpot and Google partner, we are all set to become one of the best Digital Marketing agencies in India and the world.

45) Blurytech

Blurytech is your new source for tech news, tips and tricks, and more! World of technology without borders.

46) Kurtz Digital Strategy

Communication in a Web-Saturated World is a blog for communicators, marketers, and others who want to learn about the opportunities presented by online technologies. Posts share trends and ideas to educate and inspire.

47) Carsirent

The best dreams happen when you are awake. CARSiRENT Blog provides the best tips for travel, road trips, car rental secrets, and tricks! It is a reference for all travelers who want to get the most out of their trips. Explore the world with CARSiRENT travel inspirations and hidden gems. CARSiRENT.com a memory with every mile.

48) Practice of the practice

Joe Sanok launched Practice of the Practice in 012, to blog about what he was learning about business, marketing, and private practice. Since then, his income has gone up over 2,000%. In fact, every month he posts exactly what he made and how he made it. It’s important to him, because we don’t usually talk about money and how to make it in an ethical way. He wants to increase your influence and your income!

49) Digital Entrepreneur Biz

It is an online platform for tech lovers to find best information and trends regarding startups, marketing, entrpreneurship, technology and much more. 

50) KEXINO

Kexino is a small business marketing agency helping you deliver creative ways to market your business, a dynamic team of creatives comprised of marketing, branding, design, web development, video production, communications specialists and business development professionals. They provide creative and affordable marketing services to startups and small businesses looking for a partner for their digital media, design, lead generation, and communications requirements.

51) Tech4uonline

Tech4uonline is the technology, earn money online, tech reviews blog where you can learn smart ways to earn money online, SEO tips and latest updates from the tech world. We also provide a complete tutorial on how to start your blogging business and provide you all the essential tools required for the starting up your own business. One blog for your all tech needs to check out us and comment on your views.

52) TotalCloud

TotalCloud helps cloud engineers automate cloud management tasks without the need for coding or integrating other tools. The platform allows users to create interactive workflows – a logical flow of actions involving cloud management tasks and team collaboration. The company’s blog page is a treasure trove of numerous cloud computing tips and tricks, AWS services benefits, hilarious cloud comics, thought leadership articles, industry news, platform benefits, and much more.

53) THAT Blog

As a professional West Palm Beach digital marketing agency, their focus is all about YOU, not them. At THAT Agency, they understand that for their clients to meet and exceed their business goals, they need to reach their customers where they live, work, and play, and that means reaching customers in all environments and at any time. THAT Agency helps you synchronize all your digital marketing and advertising endeavors to maximize your visibility to potential customers and current clients.

54) Life Coach Hub

Life Coach Hub was started because they were inspired by the power life coaching has in helping people to take control over their lives, businesses, relationships, health, and careers. They have seen first hand the successes of life coaching helps people to achieve.

55) YuleTimes

My name is Stephen and I am the writer behind the YuleTimes blog. I write about the joys of parenting from a Dad’s perspective. I also write about relationships too.

56) Startupily

Startupily is a platform for entrepreneurs seeking useful content, resources, and tools to start and grow their business.

57) LTVplus Blog – Customer Success Tips for E-commerce

LTVplus blog is regularly updated with articles on best practices and actionable tips. They also write about tried and proven strategies for e-commerce customer success.

58) Adzerk

Adzerk’s blog is focused on how to build and scale ad servers and innovative ad platforms. Their articles provide in-depth overviews around ad tech infrastructures and how engineers and PMs can use tools to build fully-customized ad platforms.

59) G Web Pro Marketing Inc.

G Web Pro Marketing Inc. is a leading provider of online marketing solutions for all types of businesses. Their team of highly-skilled professionals use robust processes and proven strategies to promote a company’s online exposure and grow the business by turning a website into a 24/7 salesperson. Their most unique attribute and what they believe allows them to deliver maximum results, is their view on online advertising. Despite what accounting principles indicate, they believe online advertising is an investment and not an expense, as it generates income when properly implemented.
 

60) G3Group

At the G3 Group Agency, they all have a creative spark but they absolutely love technical challenges and take pride in making YOU the hero. They’re at their best when you regard them as an integral part of your team because they’re the silent partner who takes winning as seriously as you do. It makes them feel good to launch a new site and watch it succeed or help a customer win more market share and increase their ROI.

61) Sheri Kaye Hoffs Blog

Live and Breathe Your Vision with Sheri Kaye Hoff. Coaching for Business Growth, Leadership Skills, Mindset Mastery and Business Development. Are you a coach, consultant, consultant, professional, or heart-centered entrepreneur/small business owner? Discover a clear path to creating the business and/or lifestyle you want. Relax into increasing your income doing what you love. Create more happiness, freedom, and success every day.

62) Pipefy

Pipefy is the lean management platform. With their technology anyone can take control of their daily work and make a greater impact. Their solution allows you to streamline and automate any business process on your own – from employee onboarding to customer service to agile development. They believe that when do-ers have the tools they need to improve their work, without relying on anyone else, there’s no limit to what they can accomplish.

63) Darshan Saroya

A blog by WordPress Developer to WordPress. Also provide free WordPress themes and plugins.

64) Brown Box Branding

Brown Box Branding has been creating and executing groundbreaking branding projects, digital marketing campaigns, media, websites, mobile apps, and other cool stuff for clients all over the country since 2013. From small local businesses and startups, to large international corporations, their team has done it all. Leveraging this vast experience, their blog aims to provide solid and timely advice to business leaders at all levels.

65) CanIRank

CanIRank is the first SEO tool built with artificial intelligence. Focusing on providing Opportunities over data, CanIRank is a unique marketing tool that helps businesses grow. With a heavy focus on data-driven content, CanIRank’s blog is an excellent resource for DIY marketers, SEO’s, businesses of all sizes, and anyone who’s interested is piqued. Definitely, one to follow this year.

66) Big Oak Inc

Big Oak Team Gives Expert Advice on SEO, SEM, PPC, Site Design and all things dealing with online marketing. Many posts include step-by-step instructions on topics such as increasing your blog traffic, how to find out your competitor’s marketing techniques, and helpful digital marketing information such as “What is a Local Citation and Why is it Important?” This blog isn’t fluff, it is strategic advice with practical steps on what you should do as a site owner or marketing director.

67) Grade.us

Grade.us provides an easy and unobtrusive way to ask and remind customers to review your business on the sites that matter to you. We call it a “review funnel”.

68) API2Cart

API2Cart is a unified API to integrate eCommerce software with multiple shopping platforms like Magento, Shopify, eBay, etc. With API2Cart shopping platforms integration is easy. Integrate once, save 4-8 weeks and thousands of dollars on each integration and never worry about maintaining separate connections.

69) James Hubbard’s SEO Blog

James Hubbard is a technical SEO specialist with many years’ experience working client-side and agency-side in digital marketing. James recently returned to freelancing and has just launched a new blog focused on providing useful content around the SEO audit process. His long list of audit tools has been referenced across the web and we hear that he is planning a new long-form guide to the audit checklist process.

70) Owner Direct Vacation Rentals

Owner Direct Vacation Rentals Blog offers inspiring destinations, travel guides and travel tips for guests along with helpful vacation home owner advice on ways to improve listings and make the most of vacation home ownership. Follow us as we travel and explore the world. With some many great places to stay, visit ownerdirect.com to find that perfect place to holiday.

71) X-Cart eCommerce Blog

Launched back in April 2006 by the X-Cart team, this eCommerce blog is still a perfect place for all things related to selling online. Here you’ll find lots of information about eCommerce, sales & marketing, design & development, copywriting, SEO, and the X-Cart eCommerce shopping cart they develop with so much love and enthusiasm. Together with their partners and guest bloggers, X-Cart team are eager to share their extensive knowledge with their subscribers and help them establish online businesses.

72) WDC

Calgary, Alberta based search engine optimization company. Web Development Company, shows you how to dominate search rankings through smarter online marketing.

73) Rightly Digital

Rightly Digital is your on-stop place to get all your digital marketing questions answered. Whether it is Social Media Marketing, Content Writing, SEO, Paid Advertising or Email Marketing, there is something for everyone. If you’re interested in learning about online marketing, irrespective of your experience in the marketing industry, Rightly Digital will help you achieve all your advertising goals.

74) MotionFirst

The name of her blog is MotionFirst – and it is a business growth blog highlighting the sales, leadership development and business strategies you need to turn uncertainty into competitive advantage. They highlight and showcase skills, strategies and stories from companies making this economy start working for them.

75) WDC

Calgary, Alberta based, search engine optimization company and Web Development Company. Shows you how to dominate search rankings through smarter online marketing.

76) 10Web

10 years of working with WordPress empowered a team of developers and web designers to create 10Web — an all-in-one platform for building, hosting, and managing WordPress websites.
It’s their expertise that makes the 10Web blog stand out.
Here you can learn how to handle creating and running a WordPress website like a pro; front-end and back-end will no longer be a mystery to you.
Dozens of articles about digital marketing, website optimization, web design, and hosting will empower you to convert your website into a real business. And of course, the blog is a part of a fun and open WordPress community where beginners and pros share their experience, tips, advice, and opinions.

77) Mazepress

Mazepress is a blog and resource for anyone looking to start or grow a business online. The site features tutorials and guides on many facets of digital entrepreneurship from WordPress and eCommerce to Digital Marketing and SEO.

The website is run by David Alexander who is a digital nomad and has over a decade of experience building websites and online businesses and uses the platform to share his experience and knowledge. The blog also features contributing authors on social media and other aspects of marketing in the modern world.

78) Marketing Ninjas

Since 2006, inbound marketing has been the most effective method for building brand awareness and marketing your business online. Instead of the old, traditional marketing methods of buying ads or media and praying for show home visitors, they’ve developed a program that’s rooted in inbound marketing and focused on creating quality content that naturally draws home buyers in. When your content is aligned with where your prospect is in their home buying journey, and it answers the questions they have about buying a new home, you naturally attract prospective home buyers to your website that you can then convert and close.

79) Rich Nuggets

Just like the name, Rich Nuggets (Valuable Information) so is the Blog filled with priceless content. It focuses on important topics like; Motivation, Christian Gospel, Career Advice and other random Topics which are normally added to the blog section.

80) WSI Proven Results Blog

WSI Proven Results Blog is a complete digital marketing blog. They offer advice, tips, suggestions and “best practices” with regard to digital marketing for businesses. The WSI Proven Results Blog covers all areas of digital marketing including website design and development, SEO, SEM, social media, content marketing and more.

81) SMA Marketing blog

The SMA Marketing blog features hundreds of topics related to Inbound Marketing and SEO. Learn valuable tips, tricks, and advice for improving your social media, content, and brand strategy and how to perform better in search.

82) NameClerks

NameClerks is a website sharing knowledge on SEO, Business, Domain name & Web hosting. NameClerks also shares Domain & Hosting deals and coupons such as Godaddy coupons, NameSilo coupons, Vultr coupons, NameCheap coupons,…and many more.

83) Techtriyo

Techtriyo.com is a site where your find content related to Tech, digital marketing, Android, apps, gadgets, tips and tricks related Tech, SEO and WordPress.

84) PPCexpo

PPC (Pay Per Click) is an internet advertising model used to drive paid traffic from search engines, Google Display Network or Social media platforms to the website in a paid source. An advertiser pays for an ad click to a publisher. PPC works on the ad rank calculations which is mainly derived from Quality of your Ad and the bid.

Your bid would directly impact ad rank but these factors could also help to get better position in the SERP (Search engine result pages)

1. A detailed keyword research
2. Quality Score
3. Keep a balance between reach and relevance
4. Better the CTR, Better would be your ad rank
5. Website speed and optimized landing pages

85) MSalesLeads

Google and first page of Google consultant, strategist, and speaker. Digital marketing consultant, strategist, and speaker.

86) Blogsxtra Web

Blogsxtra Web is a blog, talking about affiliate marketing, digital marketing, make money online topics and most of all blogging tutorials and tips for ranking high on the SERP. On Blogsxtra, Quality is what they deliver to their audience. The website is owned by Emmanuel Husseni.

87) Purplepass

Purplepass’ blog is all about event management and tips for planning successful events! Whether you’re planning a high school reunion or a massive multi-day festival, they have you covered. They have quickly become the one-stop-shop for all of your event planning needs. They help anyone from nonprofits and small businesses to industry leaders by putting out daily blogs with event marketing tips, planning hacks, new emerging trends, fundraising ideas, and more!

88) VR Bonkers

VR Bonkers is a bunch of tech minds encouraging tech-savvy people with quick tips and tricks regarding WordPress, Android, digital marketing, technology, social media, startup, earn money online and many more. Believing in spreading the right information; VR Bonkers blog puts focus on sharing precise information to the potential readers across the globe. Since inception, it follows a simple approach – share the information to the suitable crowd at the right time. Need in-depth information about mentioned above topics? This blog is a boon for you. Just fill-up the contact form; you will get an answer in a couple of hours. Along with this, an admin allows guest posting and shares your views too if it’s relevant to a particular topic.

89) TechDotMatrix

TechDotMatrix is centered on tech-news around the globe. At TechDotMatrix, they believe in taking their readers on a techy ride in topics ranging from the latest buzz in the technology world to the tutorials on how to make our lives simpler using technology.

90) Pathfinder SEO

Pathfinder SEO is a guided SEO platform for site owners, freelancers, and agencies. Our blog focuses on breaking SEO into easy to follow, step-by-step tasks. You don’t need to be an SEO expert to get found on Google. You just need a process.

91) Techniqe

Find latest tech news, trends, new tools, design inspirations, tips and tricks, tutorials, designing software updates, new ideas, things within your imagination and beyond your imaginations.

92) Morteza Heidarpour

Morteza Heidarpour is a Web designer, front-end developer and graduate of the BCIT Web Designer Program with hands-on web project skills. Possess proven problem solving, organizational skills, and exceptional people skills. Bilingual in Farsi and English.

93) Blogwithvk

Blogwithvk is a blog dedicated to Blogging tutorials. We share articles on Blogging, Technology, SEO, WordPress, Make Money, Marketing, Social Media, etc. We help newbies to become a Successful Blogger.

94) SEO Consultant Hampshire

SEO Consultant Hampshire is a Local SEO Consultancy business run by Adam Silveston an experienced SEO Consultant based in Southampton, Hampshire in the UK. SEO Consultant Hampshire has its own SEO Blog along-side offering a wide range of SEO Services including SEO Consultancy, SEO Marketing Plans, Organic Search SEO, Local Search SEO, International SEO, Conversion Rate Optimisation, SEO Content Marketing, SEO Landing Pages, SEO Link Building, PPC Management Services and Social Media SEO.

95) The MoxiWorks

The MoxiWorks blog is your place to find real estate tips and tricks, industry happenings, and technology news. Read the Moxi Blog to find out what you need to succeed in the land of real estate.

96) Elochi Blog

Elochi Blog is a Resourceful Blog owned by Allen Elochukwu, where he shares the perfect tips on Blogging, Technology News, SEO Techniques, Reviews and Internet Marketing Guides.

This serves as a beginner’s blog with the mission of making the world a better place for upcoming webmasters in the society at large.

97) TechCrack

TechCrack is a technology blog created by Romit Sharma. TechCrack provides you the latest articles on tech, gadgets, how to’s, apps, business, marketing and many more. Technology has changed the lives of humans in every aspect. Our aim is to find tech in everything, that’s why we say “Crack the Technology!“.

98) Zigihow

Zigihow.com.ng is all about the information on Do-It-yourself Tutorials, this blog covers articles on Skincare beauty tips, Health tips, Technology, Kitchen tips, Webmaster tips, Pets/animals, Business, etc.

It is a tutorial blog aimed at providing articles on guidelines on how to do things yourself with a detailed step by step guide. Zigihow provides quality articles on a daily basis which consists of tutorial guidelines.

99) Hilyft Digital

A blog about digital marketing with an emphasis on search engine optimization, social media marketing, online branding, content marketing, and blogging.

100) Pepipost

Pepipost is an email service provider with a mission fight spam by cleaning up the email space. They allow only good senders to send emails via their service, thus ensuring great delivery rates for all their customers. They are passionate about spreading this message by creating content on ‘everything about emails’ to help people and businesses reach their customer’s inboxes.

101) NextGen Wealth

NextGen Wealth is financial planning and investment management firm. Clint Haynes, founder of NextGen Wealth, has been in the industry since 2001 as a financial advisor and have worked for big Wall Street firms all the way to smaller regional firms. He will provide you what you really need; a solid financial plan that covers every aspect of your financial life and not just your investments. An actual plan of getting you to retirement and financial freedom – not a 200-page document that made zero sense.

102) Business View Magazine

Business View Magazine is North America’s best source of news for executives, entrepreneurs, small business owners, franchisees, and anyone else interested in current industry trends and best practices. Every month our digital platform covers the latest developments in manufacturing, construction, infrastructure, supply chain and logistics, health care, food and beverage, and energy.

103) Dealership News

This site is dedicated to those people and companies who put their best foot forward and represent themselves and the Automotive Industry in the brightest possible light both ethically and professionally day in and day out.

104) Magento multi vendor marketplace

Do you want to develop a Magento website for eCommerce? They are here to help you achieve that goal with their team of skilled Magento developers and 9-year experience in building some of the most successful eCommerce stores on Magento!

105) WebRecourse

WebRecourse is a community of enthusiastic bloggers and the one-stop resource center for anyone who’s interested in blogging, creating a website, starting a blog, making money online and learning digital marketing – SEO, SMO, Email Marketing etc.

106) Robson Scott Associates

Robson Scott Associates Limited was set up in January 2005 by Eamonn Wall to offer business advice and insolvency services to limited companies, sole traders and partnerships across the whole of England & Wales. As well as offering turnaround advice to Directors and Creditors, Robson Scott is an Insolvency Practice, managing a case load of several hundred insolvency appointments. The head office is two converted Victorian buildings in the business centre of Darlington.

107) Comfort Skillz

Comfortskillz is a multi-niche blog covering a wide range of trending blog topics, including marketing, mobile app development, web designs, fashion, health, gadget reviews, home improvement, freelancing ideas, SEO, digital marketing, and more…

108) SEO POW

SEO POW is an Organic Link Building Agency, with both local and international experience. Their team is made up of industry experts who each have no less than 6 years of experience in the marketing field. They are known for the quality services they provide. They dedicate maximum time to thir clients and provide them with all the information they need. They understand how important our clients’ businesses are to the world, which is why They strive for the best.

109) Comfortskillz

Comfortskillz is a multi-niche blog covering a wide range of trending blog topics, including marketing, mobile app development, web designs, fashion, health, gadget reviews, home improvement, freelancing ideas, SEO,  digital marketing, and more…

110) HMG Creative

HMG Creative is a full-service digital agency that boosts the marketing efforts of growing brands with creative services in strategy, design, development, and marketing.

111) WHTNEXT

Whtnext is an initiative to make youth aware about latest updates about tech blog,blogging, SEO, Affiliate Marketing & digital Marketing tips. Here you will get enthusiastic blogs which will be related to an internet lifestyle or any field currently which is trending. SEO Techniques, Affiliate marketing Guide, Online Money Making Tips.

112) Digital Marketing Tactic

Digital Marketing Tactic is an upcoming London based agency that helps the SME marketplace to get roi from growing footfall to their business or traffic to their online presence. They provide local and organic seo, paid search, social media marketing and business web design. Their blog covers the various issues a business can encounter in marketing.

113) Social Media Pro

Social Media Pro provides online courses that train students in all of the skills needed to become successful Social Media Managers. Their ever-expanding faculty ensures their training is delivered by individuals that are highly skilled and successful in their areas of expertise. They do not teach only Social Media, most of their faculty members have Social Media Management agencies of their own and provide a wide range of daily services for clients.

114) Inboundsys

Inboundsys is the most experienced Hubspot partner agency in India providing all-round services in Web Design, Web Development and Inbound Marketing. With over seven successful years into the business, they are delighted to continue working with many Hubspot partner agencies and Hubspot users by executing several high profile inbound marketing campaigns and web development projects. They are in the silicon valley of India, Bangalore.

115) Techpanga

Techpanga is Tech Blog where you will get all kinds of Tech Guides, How-to tutorials, Technology News and Hosting Details. It’s completely focused on Technology Post and latest trending tips.

116) Full SEO Education

Full SEO Education is the Social Media Marketing blog cover all digital marketing topics and give information about latest search engine updates. Full SEO Education also covers information related topics like App development, Web development and eCommerce strategies.

117) EmpireTechx

EmpireTechx was created with aim of helping the world through providing useful articles and information about tech news, telecommunication services, how to make money online, game reviews, insurance tips, free/cheap browsing, phone reviews, free tutorials. etc. In the EmpireTechx blog, you can see a lot of exciting articles that will add value to your life and increase your knowledge.

118) JaxonLabs LLC

JaxonLabs LLC is a brand innovation company that works with organizations and people, leveraging creativity and technology to maximize brand value. We believe the best brands align their purpose to action.

119) Thanks Creation9

Thanks Creation9 is a growing Best SEO Company in India and has been perceived as a professional SEO Consultant providing expert SEO Services in the fields of Web Design & Development, Social Media Marketing, Google Ads (PPC), Content Marketing, Lead Generation and Traffic Generation for different industry verticals. With the broad information and mastery that they have obtained throughout the years as Digital Marketing Professional, we are positive about offering not just rankings by leads, changes, and deals to our customer.

120) SEO Hacker Blog

SEO Hacker is the blog, the SEO School, and SEO Services. You could say that SEO Hacker is split into three but they’re all really just one big team.The SEO Hacker Blog is all about providing the world with the latest information in the SEO industry. Whether it’s about Google, Facebook, Youtube, you name it – they give out only the best and freshest information from the web for you.

121) Girlfridayz

Girlfridayz is an award-winning online marketing consultancy company based in London, offering marketing services, website design and revamp, SEO services and back-up admin to Sole Traders and SME’s.

122) Bloghaul

A very well managed blog that’s all about how you can raise your business online and make money from your own. This blog will help you on the journey of being your own boss. Also, we have a collection of various “How-to” tutorials and tips for getting success in your online business. We were not limited to this much, a long-range of deals and discounts on various online tools and web hostings were also showcased in this blog.

123) Search Scientists

Search Stientists provide PPC management that aligns your ROI-driven goals, their technical skill, and open communication to build relationships and boost your business. It’s more than just clicks and conversion rates. It’s about helping your business grow. They listen closely, communicate deeply, and take action to get you results. It’s about moving fast, building momentum, and focusing on long-term success and business growth.

124) BlogCD

BlogCD (A Compact Disc of Blogs) is a reliant blogging resource site for bloggers who are envisaging of preparing themselves to be an ideal blogger. Sazzadul Bari, a founder of BlogCD, has been in blogging since almost two years and working with other niches like WordPress, Deals and Coupons, Affiliate Marketing, Digital Marketing, and a few others as well.

125) Social Buzz Hive

SBH in Miami specializes in helping creative entrepreneurs, bloggers, and small businesses stand out online and hone their skills in the fields of Copywriting, Content Marketing, SEO, Social Media, Affiliate marketing and blogging to build a better online business faster. They have over 15 years of digital marketing experience in the Miami and southern Florida area. They believe anyone can have a successful profitable online business with the right tools. As digital marketing specialists in the Miami area, they offer numerous Free content marketing strategies, blogging tools, and up to date social media and SEO tactics designed to boost your business and drive traffic and leads to your website.

126) Techymantra

Every now and then there is a great change seen in consumers’ behavior owing to dramatic technological developments. This has therefore kept the Techymantra team abreast of the pace of modern technologies embarking in their domain. Their company is known for innovation in its solution which helps them to move ahead.

127) The Trending Buzz

What comes to mind for you when you think about engaging entertainment, compatible community, and captivating content? How do you describe the thrill of getting involved in the latest buzz, learning about the most current trends or discovering something new about this ever-expanding world we live in? The Trending Buzz has finally arrived to provide a homeland for everyone out there who might be looking for content that speaks to them, and for them. They give you all the details you have to have, about everything you simply need to know, bundling everything you want into a neat little bundle that you can share with family, friends and strangers alike!

128) Transpixel Studio

Transpixel Studio is a Design Driven Studio. Their videos tell a story about your business through quality graphics, engaging storyboard and captivating animation. They have created 1000s of explainer videos for small, medium and large businesses that include names like Samsung, HP, LinkedIn, Dabur, Zomato and many more. Their main motto is to create the perfect video that can convert audience into customers.

129) Decode Digital Market

Decode Digital Market is the go-to Digital Marketing Blog which will always update you with information, hacks, tricks, and tips pertaining to the Digital Marketing Industry. It will always stay strictly aligned to the niche – digital marketing. The founder has been working as a Digital Marketer, his passion and fascination towards Digital Marketing influenced his decision to start this blog.

130) Citizen Affiliate

Leon Tranter, founder of this blog for internet marketing and affiliate marketing, has a background in writing and blogging, and he is starting this blog to showcase his journey as he is learning exciting new world.

131) Blogging Spark

Kundan Sharma, a blogger from Kolkata, India, launched this blog called Blogging Spark in 2018.
He is still a college student and doing his B.Com Graduation, First time he heard about blogging in 2014 when he was schooling then he started learning blog articles from some famous blogs Problogger, ShoutMeLoud, JohnChow and many more. Now he has his own blog Blogging Spark, where he shares his knowledge on Blogging Tips & Tutorials, Make Money Online, Search Engine Optimization, Social Media Marketing, and Affiliate Marketing. Now he wants to help those peoples who want to start their own blog and grow their site.

132) MojoSEO

MojoSEO is a search engine optimization and internet marketing company based in Denver, Colorado, focused on local search. They pride themselves on helping their clients improve their search position of their websites, thus improving the visibility of their brands. Their top priority is to make your business prosper with the help of our time-tested SEO campaigns and services. To make this happen, they work with the top developers, designers, social media experts, marketing strategists and content writers.

133) VoiceNation

VoiceNation is more than just an award-winning virtual receptionist and live answering service provider. They’re a family of hard-working, talented, giving, spirited people who share the same goal – to make the world a better place.

134) Techterrene

Rechterrene is giving you the latest technews from all across the internet. Tech Update, Tech reviews, software reviews, gaming. and so on.

135) Miklagárd

Miklagárd is a Scandinavia based independently-owned SEO company. Their work encompasses on-page and off-page SEO, technical SEO, link building and keyword research, websites and digital experiences. They are a values-driven SEO company dedicated to empowering our customers. Everyone in the team are all practicing SEO specialists, and whether they are working collaboratively or independently, they always do so with the mindset of success.

136) HubTechInfo

Hubtechinfo showcases latest technology news, smart phone reviews and tech tips for the benefit of tech lovers from all over the world. They offer an amazing centralized hub where you can learn more about the latest technology. Share your views about advanced gadgets.

137) Infineca

Infineca is a digital marketing agency that wants your small or medium-sized business to suceed in its online endeavours. For this reason, we offer organic SEO, local SEO, website development, social media management, and pay-per-click advertising that you can trust.

138) StepToInbound

StepToInbound is a marketing resource/blog website helping Canadian companies do business better through inbound and digital marketing tactics, principles and resources for everyday success.

139) Graceful Touch

The owner of this website, is a participant in the Amazon Services LLC Associates Program and earns advertising fees by advertising and linking to Amazon. Graceful Touch provides a rounded review of what you need to know about acne skin care and pimple related problems.

140) Infineca

Infineca is a digital marketing agency that wants your small or medium-sized business to suceed in its online endeavours. For this reason, we offer organic SEO, local SEO, website development, social media management, and pay-per-click advertising that you can trust.

141) Webdirexion

Wedirexion is a digital marketing agency and custom WordPress development group focused on your business growth and development. They like smart designs that convert visitors into leads and customers and wrote a book on CRO — Conversion Rate Optimization. Ask about our Webdirexion Surge System Solution™ where they use R.A.C.E. strategy (Reach. Act. Covert. Engage.) to increase your leads and sales by 50% to 100% within 12-18 months.

142) Xtabella’s blog

Xtabellablog is your news, entertainment, music fashion website. They provide you with the latest breaking news and videos straight from the entertainment industry.

143) The Next Tech

TNT focuses on releasing trustworthy tech information, updates or news specifically. Their aim is to educate, inspire and update their audience. For this very reason, you may sometimes find tech startups or entrepreneurs becoming the central interest of their posts. They want every industry to make the best use of technologies. From latest technologies like artificial intelligence, machine learning, blockchain, cryptocurrency, natural language processing, and robotics to web development technologies, mobile development trends, business ideas, Digital marketing, latest inventions, advancements in IT and cyber security – They cover everything you would like to read.

144) TeetopBlog

TeetopBlog is a blog that covers topics on Blogging, Affiliate Marketing, SEO, Vlogging and Online Money Making ideas. bloggers, web designers, Internet entrepreneurs, digital marketers and people with general interests in social media will find the blog posts relevant and interesting.

145) EarthGeekTips

This blog has been created for providing some useful guide related to Blogging, SEO, Backlinks, Tips and tricks and Reviews.

146) TECHEVANGELISTSEO

Techevanlistseo is website dedicated to all Seo and Tech lovers – they are dedicated to cover up to date tutorials on Seo, back links, web and graphic design tips aided with a lot of step by step video tutorial that all beginners can learn fast. Techevangelistseo is founded by Ashaye Gbenga Tunde – Tech lover, Web Designer, Graphic Designer, Google ads, Facebook ads, and YouTuber Pro.

147) Tampa SEO

The Tampa SEO Training Academy is a Licensed Training Associate of the Search Engine Academy and offers participants in Florida access to the premier SEO Training Certification Courses in the industry. Now available are a 2-Day SEO Basics, 3-Day SEO Advanced and a combined 5-Day SEO Mastery Workshop. They are owned and operated by Starship Computer Services, Inc of Tampa, Florida and is run by Tampa SEO Expert, Steve Scott. Starship has been crafting customized search engine optimization programs for clients, both large and small, since 1998.

148) Davis Video & Graphic Productions

Davis Video & Graphic Productions is a blog providing resources for small businesses, focusing on advertising, design services and strategies that help businesses reach their online marketing goals. They educate entrepreneurs, small businesses and corporations on many topics from business marketing, SEO, and video marketing, to real estate and other investment opportunities. DVGPro.com also provides services such as logo design, web design, graphic design, online advertising, printing, direct marketing, digital marketing, music production, SEO, dropshipping, marketing materials and many more.

149) NtKnowledge

Tahir Farooq is the founder of ntknowledge.com Due to his deep interest in the Latest Technology News, Mobile News, SEO Tricks, Gobla Events Celebration Updates, Lifestyle, business & Relationship he has started this platform to share the Latest Technology News, Mobile News, SEO Tricks, Gobla Events Celebration Updates, Lifestyle, business & Relationship. articles with people like you. If you are hungry for Latest Technology News, Mobile News, SEO Tricks, Gobla Events Celebration Updates, Lifestyle, business & Relationship. bites, then this is the right place for you to visit. You can spend quality time reading the interesting and latest articles regarding Latest Technology News, Mobile News, SEO Tricks, Gobla Events Celebration Updates, Lifestyle, business & Relationship. They are trying to boost this platform to bring the Latest Technology News, Mobile News, SEO Tricks, Gobla Events Celebration Updates, Lifestyle, business & Relationship. lovers under one roof in the form of an extensive community.

150) Virtual Tech

They are a results-driven agency focused on web design, development, and online marketing. They are a team of four professionals who make client satisfaction their goal. They pride themselves in making stylish, reliable and functional applications and websites for their clients, at a much more affordable rate than big name firms. They understand your website is special, and they will give it the attention it deserves.

151) Digital Monster

Digital Monster is a digital marketing Question and Answers platform. 

152) Tuts Vela

Tuts Vela is created for the purpose to make people aware of blogging, SEO, Affiliate Marketing, Freelancing and guide them on the right path to success.

153) Reusser Design

Whether it is a simple redesign on your existing web site, or you want a complete E-Commerce solution, Reusser Design has the experience to take your company to the next level. Down to the last graphic, they’ll show you why they’re good at what they do.

154) FounderJar

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Digital Branding

How to Combine Direct Mail and SEO To Improve Your Brand

You can’t rely on SEO alone to improve your brand. You must think out of the box and innovate. The goal is to be memorable, trusted, and known by your customers.

That’s where combining an effective traditional marketing approach to an existing digital method becomes a more effective solution. The secret to branding is perfectly explained on https://one-400.com/branding/.

Combining direct mail and SEO bring tremendous value to your brand. Here’s how:

Set your goals

The first step of putting a marketing strategy in place is to set a goal. You must decide what you are trying to achieve.

Is it to —

  • Raise awareness
  • Increase traffic
  • Build social following
  • Increase sales
  • Demonstrate your value proposition
  • Invite people to attend an event

You must draw out the ideal scenario as well as your expectations for results. You can do this by building metrics and/or defining how you will measure success.

Set a budget

Every campaign costs money. The new marketing strategy you’re going implement must work within your allocated budget. You must know how much you’re willing to spend on it, then work within that range.

Having a financial control point in place will save the business both on the short-term and the long-term. It avoids unnecessary financial movements between operations and sales as well as keep the outlook close to the goal.

On the other hand, setting a specific budget allows you to define the scale of the new marketing effort. You’ll be able to define further your outreach within the set budget and then manage realistic expectations.

Identify your target audience

The thing that makes or break a direct mail marketing campaign is an incorrect audience. You must have a solid understanding of who you’re trying to reach. And then narrow it down to specific demographics, for example:

  • Age group
  • Income range
  • Gender
  • Profession
  • Interest
  • Industry
  • Location
  • Niche
  • Budget

The key is to not overcomplicate. The goal is to know who you want to have a conversation with if it was a face-to-face meeting. These people are the ones who will respond to you when you bring up your subject. They’re your ‘ideal’ customer.

Inaccurately identifying your ideal customer is a waste of money. It will not translate to results, thus, yields to a low conversion rate. To avoid this, you will need to do some diligent and correct research. Otherwise, your ROI will be greatly impacted.

Create a list

As soon as you have a solid definition of who your target audience will be, then it’s time to build a list. You can tap on your existing mailing list and/or employ lead generation tools. There are a lot of companies who provide lead generation services.

You must obtain these pre-existing lists and clean the data manually. You can put it together on a spreadsheet and match your ideal customers via LinkedIn as a reference.

This requires time and effort, but it will help you understand who you’re reaching out. It also enhances results and avoids unnecessary costs, which can be channeled elsewhere in the business.

Employ appropriate design and effective copy

Construction of the mail requires two very important elements: appropriate design and effective copy. These two must be present in every direct mail package. Otherwise, your target customers will send your mail straight to Spam or Trash. Think about what you’re going to do if ever you’re the one receiving that mail.

What this means is that the direct mail package should have the most accurate design that represents your brand, goal, and intent. It should have a concise and direct to the point message. And most importantly, it should have a call to action.

Tell your audience to action

The call to action piece in the message of the direct mail package is the most critical. It translates to results and conversion. Without this, your ideal customer will simply read the mail and close it when done.

Telling your audience to action works both ways:

  • It gives you an opportunity to convert customers into a sale or a result
  • It gives your customer an opportunity to explore your brand and/or the information better

Your call to action should encourage your customers to do a specific task. That said, it should be very strong, distinct and easy. You can use simple messages, such as:

  • Click the link for more details
  • Call us for a free demonstration
  • Contact us for more information
  • Sign up to avail of the discount

Implement an SEO strategy

Integrating an SEO strategy into your direct mail campaign increases traffic to your website. You will need to leverage online traffic to tap on these mortar events and/or locations and increase offline traffic. This is very much possible considering your specific and distinct demographics.

It can target these demographics through Google My Business listings, optimized keywords, NAP citations, individual pages, etc. There’s a ton more information about how local SEO strategy improves branding on theseomarketingcompany.com.

Follow through

Direct mail campaign doesn’t end where customers receive them and performing an action. To sustain the strategy, there must be continuous and consistent engagement. This means that a follow through with the audience is required.

You won’t be a 100% certain that your audience will react appropriately to you direct mail package, regardless if you have an appealing direct mail package and a very convincing call to action. A nudge, continuous awareness, and push into the right direction can turn this audience into expected results.

Analysis

Analysis is one of the most important step on your marketing strategy. It allows you to keep track of who among your audience actually responded, identify areas you need to improve, determine cycle time of response, and take necessary actions to improve.

You can employ different methodologies to analyze the numbers as well as your results. Some examples are:

  • Multivariate tests
  • A/B Testing
  • SWOT analysis
  • Website activity methods

Conclusion

Combining direct mail and SEO is crucial for brand improvement. It is one of the most effective marketing strategies that actually translate to results. Doing this is tricky and can require a lot of resources, effort, and costs if not planned and executed properly. These steps help you run a successful direct mail marketing campaign to improve your brand.

Digital Branding

Three Marketing Strategies That Will Take You to Greater Heights

https://www.pexels.com/photo/laptop-with-marketing-display-1496192/ 

Owning and running their own businesses is a dream that many people have. It allows them to follow their passions and to practically be their own boss. But passion and freedom are truly not enough. A business should be profitable in order for it to be sustainable.  Because of this, a good business owner must be strategic in every step that they take.

 

Marketing is a very significant part of any business cycle. Without a marketing campaign, the market will not have any idea that a company is offering a product or service that it needs. Because of this, it should not come as a surprise that a sizeable chunk of any company’s annual budget goes directly to marketing.

 

Surely, marketing is not something that can be done haphazardly. Because of its importance, every marketing campaign must be well-calculated and ultimately well-executed. Through the years, a number of marketing strategies have been developed and tested. We discuss three such strategies here.

 

Content Marketing

In the past, advertising and other marketing efforts were replete with images and text that directly talked about how good a product or service is. The aim, of course, was to provide enough arguments to persuade the consumer to buy the product or service. While we still cannot do away with this strategy at least for some products today, hard selling, as it is called, has lost its once lustrous appeal to many. A lot of people now are so sensitive to suggestion, and they react negatively to it. Any attempt to tell them what to do is met with animosity and resistance.

 

In the chaos of such reactions, the concept of content marketing was born. In this strategy, the marketing content being propagated does not talk about the product or service directly. Instead, it talks about topics that are only remotely related to the product or service. For example, a seller of sports shoes might opt to continuously release commentaries on basketball players and other athletes, giving out only subtle references to what they really sell. This way, the suggestion is not made directly. There are even cases when the message is so cleverly crafted that the consumer is not even aware that they have just been influenced!

 

Account-Based Marketing

Account-based marketing, though very successful, is best applied in industries where the products and services for sale are quite complex. This strategy involves reaching out to high-potential accounts (companies or groups of people) and treating them as markets of one. What does it mean to be treated as a market of one? Basically, a client is a market of one if a certain level of customization and customer service is given to that client, making them feel that what they receive from the supplier is special and unique only to them.

 

Search Engine Optimization

Establishing a stable and reliable online presence is a must nowadays. People are most of the time hooked up to the Internet so it’s right to join them there if you are to earn money from their buying behavior. Search engine optimization or SEO involves developing and implementing strategies that are aimed at making your website more accessible through the search engines. This can be applied to almost all business out there, as long as they are based around concepts, products, or services that can be represented well by keywords.

Digital Branding

The Perfect Strategies to Get More Traffic for Your Business

https://pixabay.com/en/office-business-colleagues-meeting-1209640/ 

It is very important to know the entire things which play a significant role in improving the online business with brand name and value. The person who is engaged in the same field must know the difference between the Black Hat and White Hat SEO Services. The only aim of the person is to know the methods and strategies of increasing more and more revenue. Knowing the difference can make a huge difference in your business output.

Before stepping over the final step, one must know each and every single thing about these SEO services. People and individuals should take assistance from the best and popular websites which provide the SEO related services. The main target of these sites is to provide the high traffic and proper keywords in your articles and making it very easy to search for Google.

Not only this, but these websites also deal in the off page and on-page SEO to take your business website at the number 1 rank. After that, if your website once become number 1 among all, then it automatically enhances the number of traffic towards the sites, and it generates more revenue than before. So, taking help from these SEO related websites provide a person with positive results in their online business.

How to attract more traffic easily?

So, to stay positive and move to the top in your online business one needs to draw more and more attention of the people towards the business website. The same task is very important to accomplish to get the best results for your business revenue, and it is completed with the help of white hat SEO services. Search Engine Optimization is a very important tool in internet marketing. One must require the best and professional team to grab the top-quality internet marketing services.

Users and people should take care of some crucial things while hiring the best company for getting the services. Some of the main things are as follows –

  • Reputation– It means that one must hire only that company which is more popular and more reputation in the market. Services taken by a reputed company as compared to the new or any other company prove more effective not only in business results but the brand name also.

 

  • Worth – Price is another main thing on which every person must focus properly while going to hire the best company to these services. They have to do is know and compare all the prices and companies available and then select the most and perfect company among all which is easily available in their fixed budget.

 

  • Experience – Experience also matters a lot in the same field. To get success in the work, you are going to start you need to perfect team with more experience. As you know that experience is the key to success, so one must focus and find out that team or company who has more experience among all.

 

  • Team strength – The team which the person hires to get the internet marketing services must have good strength. All the members of the team are well behaved, skillful and using good communication skills, etc. They not only present there to complete the work, instead of it they should know their responsibility and then work accordingly.

After setting all these things in the mind, one can hire the best and appropriate team or company to get the top-notch internet marketing services. The company that the people hire should know the main purpose and understand properly which method is more suitable for your business and website. One can also hire the SEO Red Tail to get the best services. It is also available at reasonable prices.

Manage the entire things on time

After completing the necessary things, one must pay more attention to the time factor. It means that not only providing the quality things work for your business, and you should also provide very basic and little thing on appropriate time. Search Engine Optimization does not provide you with the results very quickly. For the result, one has to wait and be punctual. The strategies and methods you create and apply for getting the best results in your business are more effective and meaningful.

Users and individuals have to wait and with their approaches and techniques. Some reviews and sites prove that the same thing shows the SEO results in at least 2-4 months. Another thing is that including the competition and the business website one must require more time which is described above. So, one can know and understand that the entire process if of 6 and more months. In some case, there are situation occurred when the business website owners get the results in two months.

Pay more attention to Content

So, providing the appropriate and relevant content is the best way to enhance the overall success of your business website. The websites which are containing high quality and relevant contents can easily move at the top in the Search Engine Ranking Pages. There are numerous SEO tools provided by the Google which every newbie or White hat SEO or Right SEO use.

Users always need the professional SEO that provides the best services. These are expert in their fields and help out you in getting the best outcome. These professional SEO service providers offer their customers or clients with websites contents to link building. Getting the SEO services from these experts also allows people and users to get the services in different ranges.

Overall Review

The above-mentioned things are essential to keep in mind to get success in the business. Working on all these things easily helps out in enhancing the business revenue and also results in the overall success of the business website, name and fame. So, working with SEO campaign is not only an easy thing. One must concentrate more on it and deal with it properly. The more your website contains quality content and looks smarter the more traffic you attract towards it.

Digital Branding

4 Reasons Why Social Media Marketing Should Be Prioritized

Social media is a valuable tool that should be taken advantage of by businesses. Social networking sites like Facebook, Instagram, Pinterest, and YouTube have provided a platform for thousands of individuals to promote their products and services. Learning how to market your goods and services through social media is a necessary skill. Entrepreneurs are not the only ones who can benefit from using social media. If you’re aiming to start a career in digital marketing, you have to use high-impact resume templates from ResumeSeed to get noticed by employers and have social media marketing skills to help in the growth of the company.   Here are a few reasons why you ought to prioritize social media marketing when advertising your brand:

1. You Can Promote Your Web or Mobile App

 

Social media is one of the largest platforms where different types of consumers are present. You can use this extensive network to promote your web or mobile app and reach beyond your target audience. This is especially helpful if you’re on the website design prototyping phase of your business since it’s easier to conduct a market survey to gauge whether the web layout you’re working on is attracting the right people.   Excellent user experience on your website can improve the SEO for your domain. Although social networking sites do not have a direct significant impact on search engine ranking indexes, these are the ways that social media can benefit SEO:

  • More organic followers – Aside from showing up in unpaid searches, you can gain organic traffic through advertising on social media. Endorse your links on your official profiles and create a consistent online presence. Don’t limit yourself to people who already know your brand. Use sponsored posts to reach more people who have the potential to become paying customers.
  • Better branding – Providing valuable and compelling content on your social media accounts can help boost the trust that consumers have on your brand. This can facilitate your rise in search engine rankings as people will click on your website if you’re considered an authority in your industry.

2. You Can Enhance Customer Loyalty

Engaging with customers on social media increases their loyalty. By listening to their concerns or thanking them for their support, you show that they’re vital assets to your company. Plus, you can create exclusive discounts and promos for your subscribers through the different channels that you have.   Having conversations with your customers also humanizes your brand. Here are other helpful things that you can do:

  • Showcasing your unique voice and personality through posts – Your content can show the distinctive character of your brand.
  • Highlighting the contributions of your employees – You can show customers that real humans are working behind the scenes to provide them with quality products and services.
  • Working with key influencers on various social media networks – Connect more with your target audience by partnering with the people they follow.
  • Signing your posts with the initials of the one publishing it – If you have more than one person handling your social media channels, letting your followers know who’s tweeting and posting can help them see your brand as authentic.
  • Acknowledging issues and errors – Sincerely apologize for any mistake that your company has made. When you admit an oversight, you let people sympathize with you.

 

You Can Get Insight on What Your Customers Want

People are very vocal on social media. Use this to your advantage by analyzing and studying the trends on what your customers are watching and liking. You gain priceless insight into what content works for them. Moreover, you can also check their reviews and comments to see what aspects of the business you can improve on.

You Can Acquire Targeted Traffic

Social media provides you with targeted traffic. This means that the people who follow you on your various profiles are already interested in what you’re selling. They may just need a little convincing to add your products to their cart, but they’re hovering on the brink of clicking that button when they subscribed to you.

Conclusion

Social media offers several benefits to startups and established brands. Publishing content regularly can help put you at the forefront of peoples’ minds. Stay steps ahead of your competitors by developing a steady online presence so that it’s your brand that they remember, not your rival’s. Use social media marketing as a complement to your other marketing strategies.

Digital Branding

The “B” Word: Why Is Branding Important and How Can Law Firms Do It?

The “B” word is dreaded across the law firm world. The mere mention of branding disrupts every department of a law firm from Finance to HR and even to the partners. It pushes them out of their comfort zone.

Branding is a huge undertaking for a law firm. The process is long and needs careful execution. To some extent, many believe it’s much too costly.

However, branding can help it in the long run. It helps market the products (its lawyers) much more effectively to potential clients. This can make a law firm stand out from competitors with established portfolio and years of service.

 

What is a brand strategy?

Apart from branding being conceptual, it is also highly concrete and calculated. An effective brand strategy has a solid and clear set of plans as well as actions that are governed by a specific defined goal or direction. These enable a law firm to improve its competence, solidifies its reputation and increase its position in the market.

 

Why is branding important for law firms?

Law firms stand out because of its partners and its line up of hugely popular and successful attorneys. Or, it will stand out because of the successful cases it managed. Lastly, it becomes an institution because of its longevity in the business.

It’s a little bit challenging for a law firm to get noticed if it doesn’t have any of those characteristics. On top of that, with all the existing fancy billboards that attorneys put up almost at every freeway, it’s hard for a law firm to stand out without an effective marketing approach.

Take note that building the brand is just one-half of the process. Communicating that out to the masses is the other thing. Today there’s social media and other online platforms to communicate a law firm’s brand. A lot of law firms has taken advantage of SEO services from companies, such as theseomarketingcompany.com to put them in the digital world’s map.

 

Building a Legal Brand

What makes a law firm’s legal brand?

A legal brand consists of a law firm’s history, mission, core values, and desired future goals. It takes a process of discovery to develop its legal brand. The results of the process uncover its goals, vision, distinct client offering, and its own unique values.

 

What does a law firm need to research?

Part of the whole process of building a law firm’s branding is extensive research. It should cover everything. From interviewing its staff and clients to looking closely at the competition, its research should be as detailed and comprehensive as to how it does to the cases it handles.

On top of that, it needs auditing of processes, efficiencies, location, and technology as well. Well-rounded research produces solid results that will be used for building the law firm’s future marketing brand strategy.

Knowing your audience

A law firm should have a tight grip on their target market. Once that has been established, it can perform its research on them and the competitors serving them. This includes looking into the targeted clients’ profiles, histories, social media behavior and so forth.

 

Getting to know yourself

What’s interesting is that a law firm should also look into the perspective of its targeted clients:

  • How do the targeted clients see the law firm?
  • What do they see as skills, experiences, etc.?
  • What elements and/or values of the law firm appeals to them?

What’s your value proposition or offering?

The next step is to build the unique values and what it can offer to its target clients. It will bring both worlds together. This will also help build how the brand can be communicated to clients. Creating a solid and passionate value is a great law firm branding itself.

 

How to build a differentiator?

Building the differentiator and making sure that it is well communicated by the brand takes a bit of a process and careful thinking.

The key is to really get to know the competition in the market and to build a simple brand that illustrates how the law firm is unique from the rest. This can come in short but strong statements and/or phrases that will make the law firm’s brand stick into the clients’ minds.

 

Conclusion

Now that the road-map has been built, the execution needs to be seamless. When the brand is defined and communicated, it is equally important for the law firm to live the brand and deliver according to it. The marketing campaigns will not do any good if the law firm continues to practice and deliver outside what its brand is saying.