Marketing and advertising are a bit challenging for the photography profession. You probably mastered your skill right and practiced it. However, you cannot make enough money without a selling platform. As a photographer, you may wonder, “how do I sell my work?”. You probably came across several ways online but never get the suitable one for you. The secret is not in many options, but the best working option.
In this guide, there are five most popular lucrative ways you should consider. As you read further, you will discover strategies to put them to use and profit with.
1. Sell your Work Online.
If you want to attract target customers, here is a strategy you should consider.
An average person goes online every day. Either people accidentally or intentionally come across your work, there is a bigger chance of selling than keeping them in stores.
You can choose a less expensive method by using an online seller platform. All you need is to give a commission from the profit, and you are good to go.
2. Creating a Getty and Flickr Images
These platforms help build upcoming and professional photographers by showcasing their works to the public.
After creating an account on Flickr, you can let people pay for your work before using them by licensing with Getty Images.
Whenever a person requests for your work, Getty images would contact you for permission and pricing. Hence, ensure you upload your best photos on Flickr.
3. Share your Stories
People believe stories more than facts or statistics. Many people assume that every picture has a story behind it. This is especially true for travel photographers. If you love to travel, it becomes a plus for you. You can sell while having fun at the same time. A convincing and relatable story would attract just the right audience.
4. Create a Photo Book
Photo books allow you to customize your products and people with your photos will be able to decorate the walls. You can add a text or quote of your choice. It is also a good deal for clients that want to save family and friends memories in a book. This may sound traditional, but creativity wins people’s hearts.
5. Try Other Photography Niches.
If you are stuck with a particular photography type, it is high time you moved on. You can explore the trending and most selling photography options.
- Getting involved in wedding photography to promote yourself.
- Club photography can spice your selling point. Also, you are likely to meet potential customers at this place.
- Try real estate photography and get yourself rich gigs. Housing and estate are the fastest selling industries in the world today.
- Collaborate with a real estate agent or interior designer and get your works out there.
Your personality determines the best-selling point for you as a photographer. For instance, serving under another photographer, allows you to build your portfolio. Also, being a good photography teacher can fetch you some money. Gather interested students, and use the referral approach to attract customers and sell your works.